Manager, Yield Operations
$96k - $186kWalmart Connect
Position Summary... What you'll do... Manager, Yield Operations About WMC Want to change the face of digital advertising? Want to re-imagine how the world's largest omni-channel consumer database can be used to power targeted ad campaigns for the largest brands in the world? We are rethinking digital advertising here at Walmart and are looking for some great people to help make this happen. At Walmart Connect, We connect brands more meaningfully in customers’ everyday lives to accelerate shared growth. As stewards of our brand promise, “Save Money. Live Better,” we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us each week. This is a unique opportunity to join a high-visibility team with a big impact on our omni-channel business. We believe all digital advertising across search and display, both in-store and online, can be targeted, effective and accountable -- and we have Walmart's retail sales data to prove it. What you'll do... The Yield Operations Manager will manage day-to-day yield decisions, pricing, deals and discounts, evaluation of inventory volume, rollout of rate cards while partnering closely with Sales Ops, Sales, Ad Ops and the Analytics team in ensuring maximum budget fulfillment, creation and review of media plans and packages, and advising direct Sales on what we can fulfill. The key focus areas for the Yield Operations Manager are: Own inventory management including forecasting and monitoring inventory for Categories and Advertisers. Leverage campaign performance data to analyze and identify new ways to maximize ad revenue and provide actionable recommendations to Sales teams to hit goals. Lead Advertiser trends, performance, and action-oriented metric reviews with internal teams (revenue, impressions, clicks by Advertiser/campaigns). Work with Sales and Sales Ops to identify potential areas of opportunities and risks with contracts and connect those with financial impact. Own the enforcement of policies and processes related to makegoods, pricing, and discounts. Work with Sales Ops and Sales to define the process in managing premium inventory bookings while working with Tools teams to build automated solutions. Work with the Analytics and Tools teams to build operational and revenue models that show the impact of the Yield Ops strategies. Provide input to Ad Ops on campaign pacing and optimization. Qualifications 5+ years of progressive media analytics experience in a digital advertising environment. Excellent communicator, across multiple levels/functions with the ability to influence and drive action. Strong written, presentation and verbal communication with the ability to express complex topics clearly and easily. Strong working knowledge of Ad network/Ad exchange/DSP/SSP/Publisher preferred. Proven track record of partnering with Sales, Sales Ops, and Ad Ops to achieve yield optimization results. Excellent quantitative and qualitative problem-solving skills, experience with financial analysis, forecasting and modeling. Experience in developing monetization strategies, inventory optimization, and campaign management. Ability to thrive in a fast-paced, startup like environment. Excellent time management skills with a focus on execution, ability to juggle multiple urgent requests and prioritize responsibilities. Familiarity with CRM and AdTech systems (Salesforce, DFP, Google Ads Manager, etc.) At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For Information About Benefits And Eligibility, See One.Walmart. The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include : Stock
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