Marketing Manager, Web Development (Webflow)
Adoreal
Job Title
We're seeking an experienced Web Developer with extensive experience managing & mentoring teams of mid- to senior-level developers to lead our web development team as we scale rapidly. You'll be responsible for managing a globally-dispersed team developers while driving strategy, execution, and technical excellence across all web properties. This role is practice-facing, and will help our practices understand our approach to web.
US- Remote - Chicago, IL. The ideal preference is to have a candidate near Chicago, IL, where our future HQ will be located.
Required Qualifications
Technical Expertise:
- Expert-level proficiency in Webflow & WordPress development and administration
- Extensive experience with complex website migrations (platform migrations, domain transfers, content restructuring)
- Strong command of web design principles, UX best practices, and SEO fundamentals
- Proven ability to build and implement automations (Zapier, Make, custom scripts, API integrations)
- Proficiency in HTML, CSS, JavaScript, and responsive design
- Understanding of web performance optimization and analytics
Leadership & Management:
- 8+ years of web development experience with 4+ years in a management role
- Demonstrated success leading and mentoring developers
- Experience managing remote, globally-dispersed teams across time zones
- Strong project management skills with ability to balance multiple priorities
- Excellent communication skills for both technical and non-technical stakeholders
Startup & Agency Experience:
- Comfort working in fast-paced, ambiguous environments
- Ability to move quickly without sacrificing quality
- Experience scaling web infrastructure and processes
Day-to-Day Responsibilities
Strategy & Planning:
- Define web development roadmap aligned with business objectives
- Evaluate new tools, platforms, and technologies
- Identify automation opportunities to improve efficiency
- Develop and maintain web standards and best practices
Execution & Development:
- Build and maintain Webflow sites with pixel-perfect precision
- Execute complex website migrations with minimal downtime
- Create and deploy automations to streamline workflows
- Ensure site performance, SEO optimization, and accessibility standards
- Troubleshoot technical issues and implement solutions
Team Leadership:
- Delegate and assign tasks to junior developers based on skill level
- Provide code reviews, feedback, and mentorship
- Conduct regular 1:1s and team meetings across time zones
- Foster a collaborative, learning-oriented team culture
- Remove blockers and provide technical guidance
Project Management:
- Manage multiple concurrent projects from kickoff to launch
- Create detailed project plans with timelines and milestones
- Coordinate with cross-functional teams (design, marketing, product)
- Track progress, identify risks, and adjust priorities as needed
- Communicate status updates to leadership and stakeholders
Quality Assurance:
- Optimize and enforce QA processes
- Review all work before deployment
- Monitor site performance and user experience metrics
Automations:
- Work in tandem with our Automations Lead to create automations to support web development
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