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Marketing Manager, Web Development (Webflow)

Adoreal

Job Title

We're seeking an experienced Web Developer with extensive experience managing & mentoring teams of mid- to senior-level developers to lead our web development team as we scale rapidly. You'll be responsible for managing a globally-dispersed team developers while driving strategy, execution, and technical excellence across all web properties. This role is practice-facing, and will help our practices understand our approach to web.

US- Remote - Chicago, IL. The ideal preference is to have a candidate near Chicago, IL, where our future HQ will be located.

Required Qualifications

Technical Expertise:

  • Expert-level proficiency in Webflow & WordPress development and administration
  • Extensive experience with complex website migrations (platform migrations, domain transfers, content restructuring)
  • Strong command of web design principles, UX best practices, and SEO fundamentals
  • Proven ability to build and implement automations (Zapier, Make, custom scripts, API integrations)
  • Proficiency in HTML, CSS, JavaScript, and responsive design
  • Understanding of web performance optimization and analytics

Leadership & Management:

  • 8+ years of web development experience with 4+ years in a management role
  • Demonstrated success leading and mentoring developers
  • Experience managing remote, globally-dispersed teams across time zones
  • Strong project management skills with ability to balance multiple priorities
  • Excellent communication skills for both technical and non-technical stakeholders

Startup & Agency Experience:

  • Comfort working in fast-paced, ambiguous environments
  • Ability to move quickly without sacrificing quality
  • Experience scaling web infrastructure and processes

Day-to-Day Responsibilities

Strategy & Planning:

  • Define web development roadmap aligned with business objectives
  • Evaluate new tools, platforms, and technologies
  • Identify automation opportunities to improve efficiency
  • Develop and maintain web standards and best practices

Execution & Development:

  • Build and maintain Webflow sites with pixel-perfect precision
  • Execute complex website migrations with minimal downtime
  • Create and deploy automations to streamline workflows
  • Ensure site performance, SEO optimization, and accessibility standards
  • Troubleshoot technical issues and implement solutions

Team Leadership:

  • Delegate and assign tasks to junior developers based on skill level
  • Provide code reviews, feedback, and mentorship
  • Conduct regular 1:1s and team meetings across time zones
  • Foster a collaborative, learning-oriented team culture
  • Remove blockers and provide technical guidance

Project Management:

  • Manage multiple concurrent projects from kickoff to launch
  • Create detailed project plans with timelines and milestones
  • Coordinate with cross-functional teams (design, marketing, product)
  • Track progress, identify risks, and adjust priorities as needed
  • Communicate status updates to leadership and stakeholders

Quality Assurance:

  • Optimize and enforce QA processes
  • Review all work before deployment
  • Monitor site performance and user experience metrics

Automations:

  • Work in tandem with our Automations Lead to create automations to support web development
Vacancy posted more than 2 months ago

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