PPC SPECIALIST / UA MANAGER
$20kNDA
Описание: Агентство полного цикла по performance-маркетингу работает с проектами в сферах электронной коммерции, SaaS, EdTech, FinTech и B2B на украинском и западных рынках. Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ Задачи: Запускать, оптимизировать и масштабировать рекламные кампании в Google Ads и Meta Ads Анализировать эффективность рекламы по CTR, CPC, CPA, ROAS и LTV Выяснять причины снижения показателей и предлагать решения на основе данных Работать с Google Analytics, Google Tag Manager, пикселями и событиями Составлять медиапланы и распределять рекламные бюджеты Проводить A/B-тесты креативов, аудиторий и рекламных подходов Готовить отчёты с выводами и планом дальнейших действий Использовать инструменты искусственного интеллекта для ускорения работы, анализа и автоматизации процессов Требования: От 3 лет опыта в PPC или performance-маркетинге Уверенное владение Google Ads и Meta Ads Практический опыт работы с Google Analytics и GTM Сильные аналитические навыки и умение работать с цифрами Умение самостоятельно вести проекты, находить точки роста и отвечать за решения Будет плюсом: опыт управления бюджетами от $20 000 в месяц, работа с рынками США, Канады и Европы, опыт в электронной коммерции, SaaS или EdTech, проактивность, инициативность и хорошее чувство юмора Условия: Бонусная система зависит от проекта и результатов: процент от выручки, иногда KPI привязан к эффективности платных каналов и соблюдению целевых ACOS/ROAS 20 Рабочих дней отпуска в год 10 Дней больничного Работа над проектами разных ниш и рынков #J-18808-Ljbffr NDA
Vacancy posted 3 hours ago
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