Media Monitoring and Real-Time Insights Specialist
TruePoint Communications
Media Monitoring and Real-Time Insights Specialist
Join our high-impact intelligence team as a Media Monitoring & Real-Time Insights Specialist, where you'll leverage cutting-edge tools to track industry trends, monitor breaking news, and provide actionable insights that empower our clients to stay ahead.
Candidates MUST reside in the following states: Alabama, Arizona, Florida, Georgia, Kentucky, Michigan, Missouri, North Carolina, Ohio, Oklahoma, Rhode Island, Tennessee, or Texas.
Important Work Availability: Due to the nature of news media taking place 24/7, this position has non-traditional work hours. TruePoint uses an alternative work schedule (AWS) instead of a fixed work schedule. Your schedule can include a mix of daytime, nights, weekends, and holidays during times of crisis. For this role, you must be able to work 1-2 weekday mornings from 5:30 am-7:30 am (CT).
Key Responsibilities:
- Insightful Reporting: Deliver comprehensive executive reports for senior leadership, including summaries of key stories, industry trends, and potential reputational risks or opportunities.
- Proactive Media Monitoring: Utilize platforms like Cision, Critical Mention, and NewsWhip to track and analyze media channels, staying attuned to industry trends and client-relevant conversations.
- Real-Time Updates: Identify and alert clients to breaking news, emerging issues, and critical conversations, providing timely, strategic recommendations.
- Sentiment Analysis: Assess tone, sentiment, and engagement around brand-related stories, providing insights on impact and actionable recommendations.
- Collaborative Support: Partner with internal account teams to ensure insights align with client objectives and contribute to agency initiatives as needed.
What You'll Bring:
- Expertise in media monitoring tools and a passion for staying informed about the latest trends.
- Strong analytical and communication skills to distill complex information into clear, impactful reports.
- A proactive mindset, with the ability to anticipate issues and provide strategic recommendations in real time.
- Flexibility to manage ad-hoc requests and deliver timely updates on high-priority matters.
Qualifications:
- 1-4 years of experience in media monitoring, social listening, or PR is highly preferred. Strong preference will be given to candidates with agency experience or experience at a monitoring platform.
- Command expertise and experience in media monitoring and social listening tools, such as CISION, Meltwater, Critical Mention, NewsWhip and Sprinklr.
- Possess an analytical mindset and the ability to interpret data and trends to provide actionable insights.
- Exhibit excellent written and verbal communication skills, with the ability to present complex information in a clear and concise manner.
- Be highly organized, detail-oriented, and capable of managing multiple tasks and priorities in a fast-paced environment.
- Demonstrate a commitment to meeting deadlines and delivering time-sensitive alerts and reports. React promptly to emerging news stories and issues.
- Showcase a high proficiency with Microsoft Excel, Word, Teams, and PowerPoint.
- Exemplify an ability to think outside the box and take the initiative upon themselves to solve problems as they arise.
TruePoint Communications is committed to a diverse and inclusive workplace. Additionally, we provide equal employment opportunities to all and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
All offers of employment are conditioned upon the candidate's legal authorization to work in the United States. Candidates will be subject to a background screening as part of the application process.
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