Paid Media Manager

Ready to step into management? We’re looking for a seasoned paid social leader with deep Meta and TikTok experience to join our award-winning global agency. In this newly created role, you’ll oversee high-budget e-commerce accounts, design revenue-generating strategies, and lead key client initiatives. 

Job Overview
This Manager, Paid Social role is a newly created position within the agency’s remote Paid Media team. You’ll deliver paid social strategy and recommendations for clients, manage campaigns with monthly budgets exceeding $500,000 and structure activity to get the best results from each platform’s ad auction algorithms.

The ideal candidate is energetic, data-driven and innovative, with strong ecommerce and shopping campaign experience and outstanding knowledge of Meta and TikTok. Just as important is the ability to clearly communicate performance analysis and recommendations to clients and colleagues.

Here’s what you’ll be doing:

• Partnering with clients to deliver paid social strategy and recommendations
• Forecasting campaign performance based on client budgets and benchmark costs and rates
• Building and implementing campaign structures that optimise towards ecommerce goals such as revenue, CPA and ROAS
• Following established media buying processes to make sure campaigns run accurately
• Managing client budgets carefully across daily or lifetime spend, with monthly, quarterly and annual pacing
• Improving performance through optimisation recommendations and structured campaign checklists
• Running split tests on targeting and creative to continually improve results
• Analysing and resolving complex issues using in-depth platform knowledge
• Creating and presenting weekly, monthly and quarterly client reports
• Staying ahead of paid social trends and platform updates, including new automation and AI features, and applying them to client campaigns
• Sharing paid social insights with internal teams to inform paid search, programmatic and SEO activity
• Working with client creative teams to provide performance insights on campaign assets, including when new creative or product-focused assets are needed
• Responding promptly to client questions and ad hoc requests

Here are the skills you’ll need:

• 3 to 5 years’ paid social experience, with strong hands-on expertise across Meta and TikTok
• At least 2 years’ ecommerce experience optimising campaigns towards online sales and ROAS
• Experience managing monthly budgets of over $500,000
• A genuine drive to improve campaign performance and deliver growth for clients
• Exceptional communication and presentation skills with both clients and internal stakeholders
• Proficiency in Microsoft PowerPoint and Excel
• Excellent attention to detail and strong data analysis skills
• Confidence using AI tools to support analysis, reporting, research and workflow, while checking outputs before use
• Strong organisation and prioritisation skills, with the ability to thrive in a fast-paced environment
• A collaborative team player who welcomes constructive feedback

Bonus points for:

• At least 1 year of agency experience
• Experience managing a large volume of campaigns at once
• Lead generation experience, ideally in housing, multifamily or other considered-purchase sectors
• The ability to spot when creative needs refreshing and turn performance trends into clear creative recommendations
• Paid social certifications such as Meta Blueprint and TikTok Media Buyer
• Additional certifications such as Google Analytics
• Experience with Pinterest and other paid social platforms

Work Permissions
You must reside in the United States and have the legal right to work there. Visa sponsorship is not available at this time.

Here are the benefits of this job:

• Base salary of $75,000 to $90,000 DOE
• Discretionary annual bonus of up to 10% of salary
• Fully remote working within the US
• Medical, dental and vision cover with a choice of plans
• Flexible paid time off
• 16 weeks’ maternity leave and 6 weeks’ paternity leave
• HSA with employer contribution, plus healthcare and dependent care FSAs
• Employer-paid disability, life and AD&D insurance
• Wellbeing app subscription and virtual healthcare support
• 401(k) retirement plan with Roth option
• Home office technology stipend
• Clear progression from Manager through to Associate Director, Director and Senior Director level

Paid social continues to offer excellent career opportunities for professionals who enjoy combining creativity, data and commercial results. A Paid Social Manager plays a vital role in turning significant ad budgets into revenue, refining campaign performance and guiding clients with clear, insight-led recommendations. This Manager, Paid Social opportunity provides an excellent platform to lead large-scale ecommerce campaigns within an award-winning and growing global agency.