Regional Marketing Manager

Regional Marketing Manager

Advantage Tech is searching for a Regional Marketing Manager to support their client's Dallas, Houston and Fort Worth offices. The successful candidate will work with the Director of Regional Marketing and on the ground with our Office Managing Partners (OMP) to develop the strategic direction of the office and ensure that this direction aligns with company goals. The Regional Marketing Manager will also provide leadership to, and coordination of, Polsinelli's marketing and public relations efforts in Texas. The ideal candidate will be located in our Dallas office.

Core responsibilities include:

• Serving as marketing lead to assigned office
• Leading and managing the development and execution of a local marketing strategy in partnership with the Office Managing Partner and Senior Regional Marketing Manager
• Understanding the "driver" practices in each market and proposing activities, thought leadership, and client engagement opportunities for local attorneys
• Managing office marketing budgets and actualizing goals aligned to the local marketing strategy
• Developing, coordinating, and tracking high-level partnerships with local professional and civic organizations, industry associations, and educational institutions
• Managing office and community engagements and sponsorships to generate leads and partnerships with attorneys
• Having a deep understanding of each target practice in assigned market(s) and the competitive position
• Partnering with the Marketing team on targeted list development, client communications, and promotion
• Managing local surveys and submissions
• Keeping abreast of both legal and business markets and "best practices" in legal marketing
• Attending regular shareholder and committee meetings to ensure consistent and effective communication on issues and provide support for opportunities relating to marketing and brand awareness
• Pitch and proposal support including proficient utilization of the firm's technology and marketing systems to manage and incorporate optimal processes and support of Department Marketing goals
• Monitoring the firm's external website, including office pages and attorney bios, working closely with Department Marketing team on practice group and industry page updates
• Leading the planning and execution of all office summer associate events and managing to the prescribed budget
• Collaborating with other departments on firmwide initiatives
• Coordinating new attorney onboarding activities to facilitate a smooth transition from the local level
• Working together with local Office Administrators and Legal Administrative Assistants to plan and provide guidance on internal initiatives that foster company culture, while also identifying opportunities to showcase them publicly
• Other duties as assigned

Education and experience requirements include:

• Bachelor's Degree
• Law firm experience (preferred)
• Minimum five (5) years' experience, preferably in a professional services or law firm event coordinator role
• Ability to work outside of regular office hours, and a flexible schedule and means to travel as needed
• Takes ownership of firmwide strategic initiatives as assigned
• Exceptional people skills and high level of professionalism and client service
• Demonstrated ability to generate a range of solutions that meet goals and identify the benefits, costs, and risks associated with each solution
• Team player with a "can-do" attitude who demonstrates resourcefulness
• Experience managing budgets and driving cost-effective strategies
• Proficient in Microsoft 365 (Word, Excel, Outlook, and PowerPoint)

Other skills/abilities include:

• Implement and maintain a system of organization
• Operate with a sense of urgency
• Strong attention to detail
• Reliable, responsive, and punctual
• Strong interpersonal communication skills
• Strong analytical and problem-solving skills
• Able to work harmoniously and effectively with others
• Able to work under pressure
• Be a self-starter
• Able to manage multiple projects/events with competing deadlines and priorities
• Demonstrate an ability to change with changing direction