Manager, Creative Operations

Manager, Creative Operations

At WHOOP, we're on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives.

As WHOOP continues to scale globally, operational excellence is essential to delivering impactful creative work that drives business outcomes and strengthens the WHOOP brand.

WHOOP is hiring a Manager, Creative Operations to lead the day-to-day execution and continuous improvement of the systems, processes, and workflows that power the Creative organization. Reporting to the Director of Brand Operations & Production, this role will own intake, prioritization, resource planning, workflow governance, creative technology administration, and operational reporting across a diverse portfolio of creative initiatives. You will partner closely with Creative, Brand, Marketing, and Production stakeholders to ensure work is appropriately scoped, prioritized, resourced, and delivered efficiently while driving operational excellence across the organization. You will also play a key role in implementing, administering, and championing operational platforms, including digital asset management, workflow automation, and AI-enabled tools that support scalable creative execution.

Responsibilities

• Own the end-to-end intake and prioritization process for Creative, ensuring work is aligned to business objectives, team capacity, and organizational priorities.
• Lead day-to-day workflow management across creative initiatives, providing visibility into project status, risks, dependencies, and delivery timelines.
• Manage resource allocation and capacity planning across the Creative team, proactively identifying workload imbalances, resourcing gaps, and opportunities to improve efficiency.
• Partner with Creative, Brand, Marketing, and Production stakeholders to establish clear project requirements, timelines, priorities, and success criteria.
• Lead and develop the Creative Operations team, establishing clear priorities, fostering operational excellence, and ensuring consistent execution across the creative portfolio.
• Develop and maintain operational processes, governance standards, and best practices that improve execution quality, consistency, and scalability.
• Own the administration, adoption, and continuous improvement of the Creative organization's operational infrastructure, including project management platforms, digital asset management systems, workflow automation, and AI-enabled tools.
• Partner with the Director of Brand Operations & Production to implement and scale digital asset management capabilities, establishing governance standards, training programs, and asset management best practices across the organization.
• Build reporting frameworks and dashboards that provide visibility into team utilization, project health, delivery performance, and operational effectiveness.
• Drive continuous improvement across workflows, tooling, and team operations by identifying bottlenecks, implementing scalable solutions, and leveraging automation and AI to increase efficiency.

Qualifications

• 6+ years of experience in creative operations, marketing operations, project management, agency operations, or related operational roles.
• Experience leading operational processes for creative, brand, marketing, or integrated campaign teams.
• Demonstrated success building and improving workflows, governance processes, and operational systems within fast-paced organizations.
• Experience managing resource planning, capacity management, and prioritization across multiple stakeholders and concurrent initiatives.
• Strong understanding of creative development workflows and cross-functional collaboration within marketing and creative organizations.
• Experience with project management platforms, creative workflow systems, digital asset management platforms, and other creative technology tools used to support scalable content operations.
• Strong analytical and problem-solving skills, with the ability to translate operational insights into actionable recommendations.
• Proven ability to influence stakeholders, manage competing priorities, and drive alignment across cross-functional teams.
• Experience managing and developing individual contributors preferred.
• Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.

This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.

Interested in the role, but don't meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.

WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility

The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.

At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company's long-term growth and success.

The U.S. base salary range for this full-time position is $100,000 – $150,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.

In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.

These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate's specific qualifications, expertise, and alignment with the role's requirements.