Automotive Brand Marketing Director
Petra Automotive Products, Inc.
Job Description
Job Description
The Automotive Brand Marketing Director leads the strategic direction and execution of brand initiatives within consumer goods and automotive industries. Reporting directly to the CMO or VP Marketing, this role manages a small team to drive impactful marketing campaigns across Direct to Consumer, Amazon, and marketplace channels.
Responsibilities
- Develop and implement comprehensive brand marketing strategies
- Lead and support a small marketing team of 1-5 professionals
- Collaborate closely with senior leadership including CMO/VP Marketing
- Manage brand positioning across consumer goods and automotive oils/lubricants
- Optimize marketing efforts on Direct to Consumer and online marketplaces like Amazon
- Analyze market trends and adjust strategies to maximize brand performance
- Coordinate cross-functional partnerships for cohesive brand messaging
Required Qualifications
- 5+ years of experience in brand marketing
Preferred Qualifications
- 5 years of experience within target industries
Vacancy posted 2 days ago
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