Digital Content Specialist

Department10103 Enterprise Corporate - Consumer Experience, Insights & AnalyticsStatusFull timeBenefits EligibleYesHours Per Week40Schedule Details/Additional InformationFully Remote Role from these states: AL, AK, AR, AZ, DE, FL, GA, IA, ID, IL, IN, LA, KS, KY, ME, MI, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, WI, WV, WY. Due to complex requirements, remote work is NOT permitted for short or long periods in: CA, CO, CT, HI, MA, MD, MN, NJ, NY, OR, RI, VT, WA and working Internationally (this includes working while on vacation).Occasional travel for team meetingsThis job posting will expire10.20.26Pay Range$30.70 - $46.05The Digital Content Specialist is responsible for writing high-quality content that tells the health system's story across a wide range of multimedia channels such as multiple care-delivery websites, health and wellness blogs, marketing campaigns, and consumer-first digital products. Works closely and collaboratively with content team leaders to ensure a consistent voice and disciplined message are delivered in a creative, compelling and customizable way for all channels. Partners closely with the division's Digital Experience team, serving as a digital content expert.Major ResponsibilitiesServe as digital content expert while partnering closely with the Digital Experience teamResearch, conduct interviews, write and edit content that's optimized for organic and AI search (SEO & AEO) and user experience for organization's 30+ websites, email marketing and other digital platforms including blog posts· Implement the enterprise-wide health and wellness content strategyCreate and edit content to support messaging maps, organization-wide content calendar and initiatives across the divisionEnsure all content is on-brand and consistent in terms of style, quality, tone of voice, and optimized for relevant communications channelsMaintain understanding of content channels and standards across the division, including brand, marketing, digital, social, media and public affairs· Assist with large website migrations, including auditing and optimizing existing content and creating new contentEdit webpages in content management systemLicensure, Registration, And/or Certification RequiredNone Required.Education RequiredBachelor's Degree in Marketing or related field, orBachelor's Degree in Public Relations or related field.Experience RequiredTypically requires 2 years of experience preferably in Digital Marketing, Digital Copywriting, Journalism or Public Affairs, Public Relations and Communications. Experience producing high-quality content for wide range of platforms and channels in a fast-paced, results-oriented environment preferredKnowledge, Skills & Abilities RequiredStrong understanding of SEO and AEO (answer engine optimization) and digital platforms and channelsProven experience producing high-quality website content in a fast-paced environmentStrong written and oral communicationsStrong organizational skillsStorytelling capabilitiesProblem-solving skillsExperience customizing content for a wide range of channels and audiencesAble to thrive in a collaborative environmentAble to prioritize and produce content for both long- and short-term projectsWell-versed in AP StyleFamiliarity with Sitecore or other CMSPreferredHealthcare or academic experienceContent strategy experiencePhysical Requirements And Working ConditionsThis position requires travel, therefore, will be exposed to weather and road conditions.Operates all equipment necessary to perform the job.Exposed to a normal office environment.This job description indicates the general nature and level of work expected of the incumbent. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent may be required to perform other related duties.Our Commitment To YouAdvocate Health offers a comprehensive suite of Total Rewards: benefits and well-being programs, competitive compensation, generous retirement offerings, programs that invest in your career development and so much more – so you can live fully at and away from work, including:CompensationBase compensation listed within the listed pay range based on factors such as qualifications, skills, relevant experience, and/or trainingPremium pay such as shift, on call, and more based on a teammate's jobIncentive pay for select positionsOpportunity for annual increases based on performanceBenefits And MorePaid Time Off programsHealth and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term DisabilityFlexible Spending Accounts for eligible health care and dependent care expensesFamily benefits such as adoption assistance and paid parental leaveDefined contribution retirement plans with employer match and other financial wellness programsEducational Assistance ProgramNote: Eligibility for programs listed above may depend on your FTE or status (e.g., full-time, part-time, per diem, temporary, etc.); please ask a Recruiter for more information during an interview.About Advocate HealthAdvocate Health is the third-largest nonprofit, integrated health system in the United States, created from the combination of Advocate Aurora Health and Atrium Health. Providing care under the names Advocate Health Care in Illinois; Atrium Health in the Carolinas, Georgia and Alabama; and Aurora Health Care in Wisconsin, Advocate Health is a national leader in clinical innovation, health outcomes, consumer experience and value-based care. Headquartered in Charlotte, North Carolina, Advocate Health services nearly 6 million patients and is engaged in hundreds of clinical trials and research studies, with Wake Forest University School of Medicine serving as the academic core of the enterprise. It is nationally recognized for its expertise in cardiology, neurosciences, oncology, pediatrics and rehabilitation, as well as organ transplants, burn treatments and specialized musculoskeletal programs. Advocate Health employs 155,000 teammates across 69 hospitals and over 1,000 care locations, and offers one of the nation's largest graduate medical education programs with over 2,000 residents and fellows across more than 200 programs. Committed to providing equitable care for all, Advocate Health provides more than $6 billion in annual community benefits.J-18808-Ljbffr Hugh Chatham Health