Senior Campaign Delivery Analyst

Senior Campaign Delivery AnalystWork Location: Mount Laurel, New Jersey, United States of AmericaHours: 40Pay Details: $76,290 - $135,700 USDTD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.Line of Business: Analytics, Insights, & Artificial IntelligenceJob Description: This role is not eligible for TD work visa support or sponsorship (e.g., H-1B, F-1 OPT/STEM OPT, TN or other work visa authorizations). Applicants must have authorization to work in the United States without current or future need for TD sponsorship.Campaign Delivery manages marketing communications for TD Bank, working closely with multiple stakeholder groups, including DDTS (Data-Driven Targeting Strategy), MarTech, and marketing planners. We are responsible for timely and accurate campaign execution and management of overall marketing execution strategy.The Senior Campaign Delivery Analyst provides specialized end to end BI support, visualization / presentation, and solutions for a significant business / function and/or projects / initiative. This role may be considered a subject matter expert in BI and Reporting. This role is accountable for the development, adoption and ongoing evolution of a best-in-class reporting and/or BI capability and may deliver on ad-hoc projects as assigned.Depth & Scope:Works independently as the senior analyst / subject matter expert and may provide technical support to othersRequires advanced knowledge of reporting and BI platforms, tools and techniques, and ability to effectively leverage it to support diverse reporting and BI functionsConsidered a subject matter expert within a given areaExpert knowledge of all main data sources for the data used within the business unit and ability to effectively utilize these data sources for reporting purposesExperienced professional role providing specialized data visualizations to support business needsMay be expected to have a knowledge of broader enterprise reporting platforms and data sources and ability to integrate data across the enterpriseMay be expected to present to senior management or executivesOversees and/or independently performs tasks from end-to-endGenerally focuses on broad range of moderately complex issues that may span from short to medium term (e.g. monthly-quarterly)Education & Experience:Undergraduate degree or advanced technical degree preferred (e.g., math, physics, engineering, finance or computer science) Graduate's degree preferred with either progressive project work experience, or;3+ year of relevant experience; higher degree education and research tenure can be countedPreferred Skills:SFMC Email Specialist CertificationFamiliarity with Salesforce CRM and its integration with Marketing CloudGeneral understanding of Data Cloud and Marketing Cloud PersonalizationKnowledge of SQL, Json, and Ampscript would be highly beneficial.Self-directed problem solver with a strong curiosity that drives continuous learningDemonstrates strong organization, attention to detail, and the ability to manage multiple prioritiesCommunication Skills, particularly with large stakeholder groupsExperience executing campaigns and enhancements within an Agile delivery frameworkCustomer Accountabilities:Produces specialized reporting packages, dashboards and scorecards for businesses, with a focus on understanding objectives and delivering insights for: (1) product design and development; (2) customer engagement; (3) account management; and (4) business decision makingUses various methodologies to rapidly generate impactful interactive visualizations or toolsLeads the implementation of initiatives in support of overall business / function strategyConducts analysis to provide enhanced BI to inform management leadership teamCreates complex and comprehensive BI reporting packages and dashboards utilizing data infrastructure, localized DataMart's and external data sources and transforms into visual stories using appropriate systems to support client objectivesIdentifies and proposes data presentations to meet evolving business's needs; utilizes various technology / applications / methodologies to rapidly generate impactful visualizationsBuilds basic layouts and templates to be utilized by internal partnersValidates the quality and integrity of the data included in the Reporting Packages and DashboardsDevelops meaningful and insightful commentary / insights on new and existing reporting packagesWorks with business partners to understand business objectives and develops value-added reporting and provides ad-hoc data extractsAdopts, implements and effectively evolves report automation and/or visualization standardsMay as a subject matter expert, to provide advisory or consultative services for supported colleagues and/or businesses regarding multi-format data visualization techniquesShareholder Accountabilities:Adheres to enterprise frameworks or methodologies that relates to activities for our business areaConsistently exercises discretion in managing correspondence, information and all matters of confidentiality; escalates issues where appropriateEnsures business operations are in compliance with applicable internal and external requirements (e.g. financial controls, segregation of duties, transaction approvals and physical control of assets)Participates in cross-functional / enterprise / initiatives as a subject matter expert helping to identify risk / provides guidance for complex situationsConducts internal and external research projects; supports the development / delivery of presentations / communications to management or broader audienceConducts meaningful analysis at the functional or enterprise level using results to draw conclusions, makes recommendations, assesses the effectiveness of programs / policies / practicesMonitors service, productivity and assesses efficiency levels within own function and implements continuous process / performance improvements where opportunities existLeads / facilitates and/or implements actions / remediation plans to address performance / risk / governance issuesActively manages relationships within and across various business lines, corporate and/or control functions and ensures alignment with enterprise and/or regulatory requirementsMaintains a culture of risk management and control, supported by effective processes in alignment with risk appetiteEmployee/Team Accountabilities:Participates fully as a member of the team, supports a positive work environment that promotes service to the business, quality, innovation and teamwork and ensures timely communication of issues / points of interestProvides thought leadership and/or industry knowledge for own area of expertise in own area and participates in knowledge transfer within the team and business unitKeeps current on emerging trends / developments and grows knowledge of the business, related tools and techniquesParticipates in personal performance management and development activities, including cross training within own teamKeeps others informed and up to date about the status / progress of projects and/or all relevant or useful information related to day-to-day activitiesContributes to team development of skills and capabilities through mentorship of others, by sharing knowledge and experiences and leveraging best practicesLeads, motivates and develops relationships with internal and external business partners / stakeholders to develop productive working relationshipsContributes to a fair, positive and equitable environment that supports a diverse workforceActs as a brand ambassador for your business area/function and the bank, both internally and/or externallyPhysical Requirements:Never: 0%; Occasional: 1-33%; Frequent: 34-66%; Continuous: 67-100%Domestic Travel – OccasionalInternational Travel – NeverPerforming sedentary work – ContinuousPerforming multiple tasks – ContinuousOperating standard office equipment - ContinuousResponding quickly to sounds – OccasionalSitting – ContinuousStanding – OccasionalWalking – OccasionalMoving safely in confined spaces – OccasionalLifting/Carrying (under