Field Marketing Manager

• Plan and execute field marketing programs across the US, including executive dinners, meetups, workshops, trade shows, partner events, and Upwind-owned activations
• Own event operations end to end, including budgeting, venue sourcing, vendor management, registration, shipments, booth setup, onsite execution, swag, and post-event workflows
• Partner with sales and demand generation to align business goals, drive attendance, influence pipeline progression, and support measurable outcomes
• Maintain and improve event calendars, program overviews, documentation, and cross-functional communication
• Collaborate with sales on target account and prospect lists, campaign alignment, and targeted outreach
• Tailor event experiences and messaging for target audiences while aligning with Upwind’s brand, positioning, and customer journey
• Execute digital components including invitations, landing pages, email sequences, registration, and follow-up cadences
• Track, measure, and report on attendance quality, pipeline creation, pipeline acceleration, cost efficiency, and ROI
• Provide data-driven insights and recommendations to refine event strategy and improve operational efficiency
• Build and strengthen Upwind’s presence across key US markets, tech communities, and cloud security audiences

Requirements 3+ years of experience in field or event marketing at a high-growth B2B company or hospitality industry Proven ability to plan and execute events end to end, including venue coordination, vendor management, registration, onsite execution, and post-event follow-up Comfortable collaborating closely with sales teams to support outreach, prospecting, and pipeline initiatives Strong project management and organizational skills with the ability to manage multiple programs and deadlines simultaneously Comfortable managing shipments, show services, AV coordination, swag, branded materials, and onsite logistics Excellent communication skills for cross-functional work across sales, marketing, product, design, and leadership Highly detail‑oriented with strong follow‑through and ability to anticipate needs and solve problems quickly Able to operate with autonomy and accountability in a fast‑paced, evolving environment Willingness to travel across the US and work onsite during event setup, execution, and teardown Ability to lift, carry, and move boxes or event materials up to 40 lbs Core Competencies Demonstrates expertise in planning and executing field marketing programs, managing event operations, and collaborating with sales teams to drive measurable outcomes. Proficient in project management, data analysis, and enhancing brand presence in key markets. Highest-signal resume keywords Event Planning Vendor Management Project Management Cross-Functional Collaboration Data-Driven Insights ATS Optimization Keywords Hard Skills Event Operations Budgeting Venue Sourcing Registration Management Onsite Execution Pipeline Progression Attendance Tracking ROI Measurement Digital Marketing Execution Logistics Coordination Soft Skills Excellent Communication Detail-Oriented Problem Solving Autonomy Organizational Skills Industry Keywords Field Marketing B2B Marketing Hospitality Industry Event Marketing Cloud Security #J-18808-Ljbffr Jobtailor