Marketing Specialist

Overview Blockchain.com is the world's leading software platform for digital assets. Offering the largest production blockchain platform in the world, we share the passion to code, create, and ultimately build an open, accessible and fair financial future, one piece of software at a time. We are looking for a Marketing Specialist, who will develop and execute localized marketing strategies to drive growth in Nigeria. You will collaborate with cross-functional teams, analyze market trends, and leverage multiple marketing channels to enhance brand visibility and customer engagement. What You Will Do Developing and executing localized marketing, and CRM campaigns tailored to the Nigerian market. Working closely with the global marketing team to ensure alignment with overall brand messaging. Driving user acquisition through digital campaigns, social media, and partnerships. Managing content marketing efforts, including blog posts, newsletters, and community engagement. Monitoring campaign performance, analysing data, and optimizing strategies for better ROI. Identifying and engaging with key influencers, crypto communities, and strategic partners to boost brand presence. Organising and executing events, webinars, and promotional campaigns. Working with operations and compliance Lead to ensure all marketing materials comply with Nigerian regulatory requirements. What You Will Need Bachelor's degree; 5+ years of experience in digital marketing, strategic communications, public relations, or brand management, preferably within the crypto, technology, or financial sectors. Proven expertise in performance marketing, including campaign management and optimisation across SEM, paid social, and display advertising (agency or client‑side). Strong written and verbal communication skills, with the ability to craft compelling narratives. Experience working with both traditional and digital media, including social platforms. Strong organisational skills with the ability to thrive in a fast‑paced, dynamic environment. Compensation & Perks Full‑time salary based on experience and meaningful equity in an industry‑leading company. This is a hybrid role based in our Nigeria office, with a mandatory in‑office presence four days per week. Work from Anywhere Policy: You can work remotely from anywhere in the world for up to 20 days per year. Unlimited vacation policy; work hard and take time when you need it. Apple equipment. The opportunity to be a key player and build your career at a rapidly expanding, global technology company in an emerging field. Flexible work culture. Diversity & Inclusion Blockchain is committed to diversity and inclusion in the workplace and is proud to be an equal opportunity employer. We prohibit discrimination and harassment of any kind based on race, religion, colour, national origin, gender, gender expression, sex, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. This policy applies to all employment practices within our organisation, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence and apprenticeship. Blockchain makes hiring decisions based solely on qualifications, merit and business needs at the time. You may contact our Data Protection Officer by e‑mail at View email address on click.appcast.io. Your personal data will be processed for the purposes of managing Controller's recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto and otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016/679 (General Data Protection Regulation) as necessary for the purposes of the legitimate interests pursued by the Controller, which are the solicitation, evaluation and selection of applicants for employment. Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller's behalf. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards under the standard contractual clauses. Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR, you have the right to request access to your personal data, to request that your personal data be rectified or erased and to request that processing of your personal data be restricted. You also have the right to data portability. In addition, you may lodge a complaint with an EU supervisory authority. #J-18808-Ljbffr