Sales Executive

Title: Sales Executive

Remote with some travel (under 30%)

Position Summary

Careficient is seeking a highly motivated, field-driven Sales Executive to expand our presence throughout the home health, hospice, home care, and palliative care markets. This is a hunter-first sales role responsible for building a qualified sales pipeline through proactive prospecting, cold calling, networking, trade shows, referrals, customer engagement.

Unlike Vice Presidents of Sales who often manage mature territories and larger opportunities, the Sales Executive is responsible for creating opportunity where none exists. Success in this role comes from discipline, persistence, and a willingness to spend the majority of time prospecting, developing relationships, and generating new business.

This position is ideal for a proven technology sales professional looking to advance their career or a top-performing Business Development Representative (BDR) or Sales Development Representative (SDR) ready to transition into a full-cycle sales role.

Roles and Responsibilities

Prospecting & Sales Development
• Build and maintain a healthy sales pipeline through daily outbound prospecting.
• Conduct high-volume cold calling, email outreach, LinkedIn networking, and in-person prospecting.
• Develop relationships with healthcare executives throughout your assigned prospect accounts.
• Create new opportunities through networking events, conferences, referrals, and strategic partnerships.
• Schedule and conduct discovery meetings with qualified prospects.
• Become the trusted advisor for agencies evaluating new EMR technology.

Sales Execution
• Own the sales process from initial outreach through contract execution.
• Conduct discovery conversations to uncover business challenges and buying initiatives.
• Coordinate product demonstrations with internal resources.
• Present compelling business cases that align Careficient's solutions with customer goals.
• Manage opportunities within Salesforce CRM.
• Accurately forecast pipeline and sales activity.
• Consistently meet or exceed quarterly sales objectives.

What Success Looks Like

Successful Sales Executives are relentless prospectors who consistently create opportunities through disciplined daily activity.

Performance expectations include:
• Consistent outbound prospecting activity every day
• High volume of cold calls and new prospect outreach
• Regular daily discovery presentations/meetings
• Strong pipeline generation
• Achievement of quarterly sales quotas
• Accurate CRM management and forecasting
• Continuous sales growth

Preferred Qualifications

Required Experience
• 3+ years of healthcare technology sales, healthcare SaaS sales, or healthcare software sales

OR
• 3+ years as a top-performing Business Development Representative (BDR) or Sales Development Representative (SDR) with demonstrated success generating qualified opportunities, for business to business sales, technology aptitude, and readiness to move into a full-cycle sales role.

Preferred Background

We are looking for candidates who have demonstrated consistency and success throughout their career.

Ideal candidates will have:
• Two or fewer previous sales positions demonstrating career stability.
• At least two years of success in each previous sales role, showing consistent performance and professional growth.

For BDR/SDR candidates:
• At least three years of success in a business development or sales development role with a proven history of exceeding activity and pipeline generation goals.

Experience selling into one or more of the following is highly preferred:
• Home Health
• Hospice
• Home Care
• Post-Acute Care
• Healthcare Technology
• Electronic Medical Records (EMR)
• SaaS
• Revenue Cycle Management
• Healthcare Software

Skills & Competencies

The ideal candidate is:
• Highly motivated and self-directed
• Comfortable making cold calls every day
• Resilient in handling rejection
• Excellent at building executive relationships
• Strong communicator and active listener
• Organized with exceptional follow-up
• Competitive and goal-oriented
• Comfortable working independently in the field
• Proficient with CRM systems (Salesforce preferred)
• Able to travel extensively throughout assigned territory

Education

Bachelor's degree preferred or equivalent professional sales experience.

Why Careficient?

At Careficient, you'll join a rapidly growing healthcare technology company dedicated to helping home health, hospice, home care, and palliative care agencies improve patient care through innovative technology. You'll receive the support, training, and resources needed to grow your career while making a meaningful impact in healthcare.

Hiring Profile

The Sales Executive is a pipeline creator, not simply an opportunity manager. We are looking for professionals who thrive on creating new business through prospecting and relationship building.

Successful candidates typically have:
• A stable employment history with demonstrated success over multiple years.
• A proven ability to generate opportunities through outbound sales efforts.
• Strong work ethic and disciplined daily prospecting habits.
• Experience selling technology solutions into healthcare organizations.
• A desire to grow into a Vice President of Sales role by consistently producing results.