Rural Health Transformation Content Coordinator

Job Description

Job Description

Position Highlights

Position Title: Rural Health Transformation Content Coordinator

Salary: $85,000 (plus benefits)

Position End Date: 6/30/2028

Location: Kentucky Department of Public Health (primarily remote, KY residents only, some travel required)

Overview:  

The CDC Foundation is seeking a Rural Health Transformation (RHT) Content Coordinator to support the Kentucky Rural Health Transformation Program (RHT). The Kentucky RHT is a multi-year, statewide initiative to modernize rural health systems and improve access, quality and sustainability for rural Kentuckians. The program operates across five interdependent initiatives — Rural Community Hubs, PoWER (perinatal health), Rapid Response to Recovery (behavioral health and crisis care), Rooted In Health (integrated/oral health), and Crisis To Care (community trauma care and EMS) — coordinated by a central program office.

This role combines hands-on content production with active participation in the communications strategies and execution plans that guide the program’s work, ensuring clear, consistent and coordinated messaging across a large, multi-vertical portfolio.

Working in close partnership with the Communications Lead, the Coordinator also serves as day-to-day coordination lead for the Engagement and Outreach Coordinator team, ensuring field-facing staff have the materials, messaging direction, and support they need to represent the program effectively in communities across Kentucky.

Required Qualifications: 

• Bachelor’s degree in communications, public relations, journalism, public policy, public administration, marketing or a related field
• 5+ years of experience in communications, public affairs, or strategic communications
• Demonstrated experience developing and executing communications strategies that support large-scale programs, initiatives or portfolios
• Proven ability to translate complex programmatic, technical or policy information into clear, audience-appropriate messaging 
• Proven ability to manage multiple projects and deadlines simultaneously in a fast-paced environment 
• Strong written and verbal communication skills, with the ability to tailor messaging for executive, legislative and public audiences
• Demonstrated ability to work across organizations and functions to coordinate messaging and support alignment 

Preferred Qualifications:

• Experience supporting communications in healthcare, public health, nonprofit, or public-sector settings
• Experience coordinating review or approval workflows across multiple stakeholders
• Experience with web content management systems or basic page editing
• Familiarity with Kentucky’s rural communities or public health landscape

Responsibilities:  

Communications Strategy

• Coordinate the execution of strategic communication plans, including direct production of materials and coordination with consultants as needed 
• Establish and maintain clear, consistent narratives that articulate program objectives, progress, and outcomes for diverse internal and external audiences 
• Track execution against plans, surfacing gaps, timeline risks and scope changes proactively to keep communication strategy on course 
• Co-develop systems, processes, and frameworks that enable the communications team to deliver materials with consistency and speed across a multi-vertical portfolio

Content Production and Execution

• Draft, edit, and format communications materials including program updates, partner newsletters, web copy, and initiative-specific documents in alignment with approved messaging and brand standards
• Support development and maintenance of web content for ruralhealthplan.ky.gov, including page updates and flagging content for Communications Lead review
• Prepare presentation materials, briefing documents and one-pagers for program leadership and initiative teams using approved templates

Intake and Workflow Coordination

• Serve as first point of contact and manager for incoming communications requests and tracking from initiative, ensuring requests are complete before routing to the Communications Lead

Initiative Team Support

• Provide guidance to initiative staff on messaging consistency, formatting standards, and submission requirements, escalating to the Communications Lead when questions involve strategy or approval decisions
• Track initiative-level communications needs and flag emerging gaps or timing conflicts to the Communications Lead

Standards, Quality, and Operations

• Apply KY RHTP messaging, tone and brand standards consistently across all materials, proofreading and formatting work before it enters the review process
• Maintain shared file libraries and content archives in program-approved platforms, ensuring materials are organized, versioned, and accessible
• Manage the editorial calendar and intake tracker, keeping statuses current and flagging items at risk of missing deadlines
• Track communications activity metrics and support reporting to the Communications Lead

Special Notes:

This project is 100% funded by the Centers for Medicare and Medicaid Services (CMS) of the U.S. Department of Health and Human Services (HHS) for a total of $212.9 million in budget year 1 with 100% by CMS/HHS. The Rural Health Transformation (RHT) grant spans five budget periods aligned with federal fiscal years (FY2026–FY2030). Funding is disbursed annually by CMS based on achievement of performance metrics. The contents are those of the author(s) and do not necessarily represent the official views of, nor an endorsement, by CMS/HHS, or the U.S. Government. View the Notice of Funding Opportunity.

This role is involved in a dynamic public health program. As such, roles and responsibilities are subject to change as situations evolve. Roles and responsibilities listed above may be expanded upon or updated to match priorities and needs, once written approval is received by both the CDC Foundation and Kentucky Department for Public Health in order to best support the Kentucky Department for Public Health in their public health programming.

This position is currently a remote position. CDC Foundation retains the right to make adjustments to this as required.   

This position requires the operation of a motor vehicle as a component of the job responsibilities and duties. In adherence with CDC Foundation’s Driver Safety Motor Vehicle Policy (“Policy”), offers for employment for this position require the Applicant to provide authorization to the CDC Foundation to conduct a Motor Vehicle Record (“MVR”) review both pre-employment and also annually post-employment while in this position. Additionally, if an offer of employment is accepted, employees in these positions must possess and maintain a valid driver's license in their state of residence, self-report motor vehicle violations/convictions, and provide proof of acceptable insurance coverage with mandatory minimum coverages as set forth within the Driver Safety Motor Vehicle policy. All offers of employment and continued employment for this position are contingent upon meeting all minimum qualifications of this Policy.

All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, national origin, age, mental or physical disabilities, veteran status, and all other characteristics protected by law. We comply with all applicable laws including E.O. 11246 and the Vietnam Era Readjustment Assistance Act of 1974 governing employment practices and do not discriminate on the basis of any unlawful criteria in accordance with 41 C.F.R. §§ 60-300.5(a)(12) and 60-741.5(a)(7). As a federal government contractor, we take affirmative action on behalf of protected veterans. 

The CDC Foundation is a smoke-free environment. 

Relocation expenses are not included. 

About the CDC Foundation 

The CDC Foundation helps the Centers for Disease Control and Prevention (CDC) save and improve lives by unleashing the power of collaboration between CDC, philanthropies, corporations, organizations, and individuals to protect the health, safety and security of America and the world. The CDC Foundation is the sole entity authorized by Congress to mobilize philanthropic partners and private-sector resources to support CDC’s critical health protection mission. Since 1995, the CDC Foundation has launched approximately 1,000 programs and raised over $740 million. The CDC Foundation managed over 300 CDC-led programs in the United States and in more than 130 countries last year.