Senior Manager Product Strategy

I'm conducting a confidential national search for a Senior Manager of Product Strategy with experience building and growing SaaS products. My client is a technology-enabled business serving healthcare clients and needs someone who can connect customer needs, digital marketing capabilities, and business goals into a clear product direction. This role calls for someone who has led the full product lifecycle. You've taken ideas through discovery, development, launch, and continued improvement. You know how to assess an opportunity, make thoughtful decisions about priorities, and work with others to bring a product to market. Healthcare experience is important, along with an understanding of the platforms organizations use to manage marketing programs, engage audiences, and measure results.
What will you be doing?

Great question! You'll guide product strategy and help shape the next generation of digital marketing SaaS offerings. Working across technical and business functions, you'll establish priorities, develop roadmaps, and ensure products address real customer needs. We're looking for someone who can think beyond individual features and consider the entire product experience. What problem are we solving? Why will customers choose this solution? How will we know it's working? Your experience should help turn those questions into clear decisions and measurable outcomes.
Key Responsibilities

Product Strategy and Direction Define a product vision that connects customer needs with business opportunities. Develop roadmaps that balance new offerings, improvements to existing products, and available resources. Use customer research, market insights, and performance data to guide priorities. Assess opportunities for growth and make clear recommendations about where to invest. Build agreement across stakeholders on product direction and expected outcomes.
Full Lifecycle Product Leadership Lead product discovery, concept development, requirements, launch planning, and ongoing improvement. Translate customer needs into clear requirements that development teams can act on. Partner with technical leaders to assess feasibility and make informed decisions about scope and timing. Work with commercial and customer facing teams to prepare products for market and support adoption. Establish measures of success and use results to improve product performance. Maintain ownership of the product's direction as customer needs and market conditions evolve.
Healthcare and Digital Marketing Applications Bring an understanding of healthcare customers and the challenges they face in reaching and engaging audiences. Apply experience with digital marketing SaaS platforms to identify useful capabilities and product opportunities. Help connect marketing workflows, data, and reporting into solutions customers can use effectively. Consider the healthcare environment's data and privacy needs when developing products, working with the appropriate subject matter experts. Keep customer value at the center of product decisions.
Business and Collaborative Leadership Bring technical, commercial, and customer facing groups together around shared priorities. Explain product decisions and business tradeoffs clearly to senior leadership. Evaluate product opportunities based on customer value, growth potential, and resource requirements. Create clear ownership and expectations so decisions lead to progress. Build productive relationships and maintain momentum when priorities compete.
Qualifications

At least 8-10+ years of relevant experience in product management, product strategy, or a related discipline, including responsibility for leading product initiatives.
Demonstrated experience managing SaaS products through the full development lifecycle.
Experience in healthcare technology, healthcare marketing, digital health, or another healthcare focused product environment.
Experience developing or managing digital marketing software, platforms, or related SaaS solutions.
Success building product roadmaps and translating business needs into development priorities.
Experience working across technical and commercial functions to launch and improve products.
Strong analytical judgment and the ability to connect product decisions with business results.
Clear communication skills and experience presenting recommendations to senior leaders.
Bachelor's degree in a related field.
What Will Set You Apart

Examples of products you helped bring to market and the results they delivered.
Experience improving customer adoption, engagement, or retention.
The ability to work through ambiguity and give others a clear direction.
A practical approach to innovation, supported by customer insight and sound business judgment.
Confidence making decisions while remaining open to feedback and new information.
IMPORTANT NOTES

Work Authorization: Applicants must be legally authorized to work in the United States without employer sponsorship now or in the future. Employer sponsorship is not available for this position. Location: You can live anywhere in the continental US, as long as you are within an hour of a major airport for travel. MH456

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