Senior Pharmaceutical Copywriter
Publicis Groupe Holdings B.V
Overview If you are looking for an opportunity to create impactful, engaging pharmaceutical marketing assets that will reach healthcare providers and patients, you have come to the right place. We need an experienced pharmaceutical copywriter with a proven successful track record who is knowledgeable in deciphering medical and scientific literature, knows AMA style, and can produce high-quality copy in a fast-paced environment for both DTC and HCP audiences. Candidates must have experience concepting and creating new campaigns for pharma product launches in the US, especially in DTC. This role will report to the Director of Medical Editing and Copy in our Digital Experience Design (DXD) practice. You will collaborate closely with the Director of Medical Editing and Copy, creative and art directors, account managers, strategists, editors, and project managers on your brands to create strategic, compelling promotional copy that will help the audiences make informed healthcare decisions. Responsibilities Dynamic and engaging copy for rare and refractory diseases Campaign development and optimization for branded and unbranded pharma ads Range of deliverables with a focus on websites and emails for DTC and HCP audiences Full span of copywriting services from reviewing creative briefs to final reads of approved work Autonomously manage daily workflow on assigned projects Distill medical and scientific information into compelling, understandable marketing copy Understand and analyze medical references/literature and translate that information into high-quality promotional content Interpret clinical data and other complex information Create copy according to AMA style and client’s brand style guides Use core claims documents to leverage client-approved copy from agency partners/in-house creation Annotate manuscripts and highlight supporting references Initiate, drive content development, and take ownership of assets from kick-off through final approval Work collaboratively with editors and address feedback professionally from all partners Update manuscripts based on feedback from editorial, strategy, creative directors, and account teams Become familiar with many brands to work seamlessly across accounts when needed Pivot from DTC to HCP writing whenever needed Stay abreast of industry practices and regulatory requirements that affect pharma advertising Produce deliverables in accordance with regulatory and industry requirements/barriers Work collaboratively with internal teams (editorial, account, strategy, art, and web design) and client Ensure projects are completed on time and within scope Actively participate in planning meetings, project kick-offs, internal status, client status, brainstorming meetings, and internal and client presentations of your work Participate in client meetings and independently incorporate feedback and prepare submissions Display a high level of motivation, flexibility, and multi-tasking under deadline pressures Implement all aspects of administrative responsibilities (weekly timesheets, status updates, calendar) Perform other duties and assignments as directed Some travel may be required Qualifications Who You Are Minimum 3 years’ experience in pharmaceutical copywriting at a pharma marketing agency with proven DTC and HCP proficiency Strong understanding of scientific and medical references/information Proven content development expertise and collaborator Develop creative concepts for new campaigns, partnering with design and strategy teams Ability to think creatively and strategically to develop unique customer solutions Confidently annotate manuscripts and highlight supporting references Impeccable use of English grammar for oral and written communications Excellent analytical skills Organizational skills and great attention to detail, with absolute commitment to quality Ability to work independently in a fast-paced environment and work on multiple simultaneous tasks Ability to participate and interact effectively with teams, including providing rationale for your work Be a solid listener and professional partner when receiving feedback or changes Effectively manage time, multi-task, and handle a high volume of work in a fast-paced environment Why you might stand out from other talent: Proficient in Word, Adobe, Excel, SharePoint, PowerPoint, Outlook, Veeva, the internet, and WorkFront Understanding of regulatory requirements and guardrails in pharma marketing is helpful Benefits Time to Recharge: Flexible time off (FTO), 15 paid holidays Time to Recover: Paid sick time Family Well-Being: Parental/new child leave, childcare & elder care assistance, adoption assistance Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling EEO Statement Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. Please reach out to View email address on click.appcast.io to request an accommodation. For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply. #J-18808-Ljbffr Publicis Groupe Holdings B.V
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