Director, GTM Engineering
$145k - $175kMercer Advisors
Job Description
Job Description
Why Work at Mercer Advisors?
For more than 40 years, Mercer Advisors has been helping families amplify and simplify their financial lives by integrating financial planning, investment management, business management, tax, estate, insurance, and more, all managed by a single team. We deliver the kind of comprehensive care once reserved for only the wealthiest households.
Today, we serve over 42,800+ families across 110+ cities across the U.S. Ranked the #1 RIA Firm in the nation by Barron's for two consecutive years, Mercer Advisors is an independent fiduciary legally bound to act in our clients' best interests — always.*
Mercer Advisors offers a workplace that stands apart in the financial industry. More than half of our employees and client-facing professionals are women, reflecting the clients we serve. With a flexible, national footprint, we build our teams around exceptional talent — wherever they are.
Join us and help families amplify and simplify their financial lives with confidence.
* Mercer Advisors was ranked #1 for RIA firms with up to $70 billion in assets. The Barron's top RIA ranking is based on a combination of metrics – including size, growth, service quality, technology, succession planning and others. No fee was paid for participation in the ranking, however, Mercer Advisors has paid a fee to Barron's to use the ranking in marketing. Please see important information about the ranking criteria methodology here.
Job Summary:
Mercer Advisors is seeking a Director, GTM Engineering to build the systems, workflows, AI capabilities, and data infrastructure that power advisor-led growth.
This role exists to make Regional Vice Presidents (RVPs) more effective at identifying, researching, engaging, and converting ideal prospects. You'll build and scale the acquisition infrastructure behind modern prospecting, bringing together enrichment data, CRM automation, AI-powered workflows, outbound technology, and advisor-facing platforms into a cohesive growth engine.
This is a strategic, builder role. You'll balance hands-on execution with long-term capability building, personally developing workflows, testing new technologies, and driving adoption across the field while shaping Mercer Advisors' vision for technology-enabled growth.
Essential Job Functions for this role include:
GTM Infrastructure & Automation
- Build and optimize the systems that power advisor-led acquisition.
- Design workflows connecting prospect identification, enrichment, prioritization, outreach, and follow-up.
- Develop scalable automation that improves RVP productivity while maintaining personalization
- Create operating models and playbooks that drive consistency across the field.
Data, Enrichment & Prospect Intelligence
- Own acquisition-focused data and enrichment capabilities.
- Improve audience generation, targeting, prospect intelligence, and lead scoring.
- Evaluate and manage enrichment, prospecting, and intelligence vendors.
- Ensure RVPs have meaningful insights at the point of action.
AI-Powered Growth
- Identify, test, and implement AI-powered workflows that improve prospecting effectiveness.
- Build practical playbooks that help RVPs leverage AI for research, prioritization, and outreach.
- Evaluate emerging GTM and AI technologies and translate them into business value.
GTM Platforms & Systems
- Own acquisition-focused use cases across Salesforce and adjacent platforms.
- Lead adoption and evolution of FINNY, AIdentified, Catchlight, and future GTM technologies.
- Build workflows, automations, and integrations that improve acquisition outcomes.
- Partner with Client development operations, Data, and Technology teams to scale capabilities.
Adoption & Enablement
- Partner directly with RVPs to identify workflow challenges and opportunities.
- Lead pilots, implementations, and training that drive meaningful adoption.
- Ensure technology investments translate into measurable business impact.
What Success Looks Like
- RVPs spend less time finding prospects and more time engaging them.
- Adoption of acquisition technologies and AI-enabled workflows increase significantly.
- Prospecting becomes more scalable, personalized, and data-driven.
- Mercer builds a modern acquisition engine powered by data, automation, and AI.
- You think in systems, workflows, and leverage.
- You love building tools that make others more effective.
- You're naturally curious and constantly experimenting with new technology.
- You care about adoption and outcomes more than features.
- You're a builder first and a manager second.
Knowledge, Skills, and Abilities:
- 8+ years in GTM Operations, Growth Operations, Revenue Operations, Growth Engineering, or related fields.
- Experience building workflows, automations, integrations, and systems that directly supported growth.
- Deep familiarity with Salesforce, enrichment providers, sales technology, and modern GTM tools.
- Strong builder mindset with a history of creating solutions, not just managing projects.
- Equally comfortable developing strategy and executing hands-on work.
- Passion for AI, automation, and emerging technologies.
Work Schedule:
This professional role requires availability during standard business hours of Monday through Friday from 8AM to 5PM. At times, the role may have early or late hours to meet business tasks and deadlines for external and internal client needs.
All roles classified as a non-exempt are required to record working time into the timekeeping system daily at the start and end of each workday plus a 30-minute unpaid lunch period.
Working Conditions:
This position may be in a professional office environment or a dedicated home office workspace which is free of interruptions. Whether position is in a dedicated office space or home office workspace, basic technology needs will be provided to satisfy position requirements. Routinely sitting and standing for periods of time. No heavy lifting over 10 lbs.
Application Deadline : The initial deadline for applications is 10/15/2026. Applications submitted after this date may still be considered on a rolling basis until the position/program is filled. We encourage all interested candidates to apply as early as possible. If a final decision has not been made by the initial deadline, subsequent applications will be reviewed as they are received.
Actual base pay within this range will be based on a variety of factors, including but not limited to the applicant's geographic location, relevant experience, education, skills and licenses/certifications. This position is also eligible to earn incentive compensation through one of Mercer Advisors' incentive compensation programs.
Base Pay Range
$145,000—$175,000 USD
Benefits:
Mercer Advisors offers a competitive and robust benefit package to our employees. Our benefit programs are focused on meeting all of our employees and their eligible dependents health and welfare needs. We offer the following:
- Company Paid Basic Life & AD&D Insurance
- Company Paid Short-Term and Long-Term Disability Insurance
- Supplemental Life & AD Short-Term Disability; Accident; Critical Illness; and Hospital Indemnity Insurance
- Three Cigna medical plans offerings including two High Deductible Health Plans and a Traditional Co-Pay medical plan.
- Kaiser Medical plans available in California
- Health Savings Account (HSA) with company contributions if enrolled in either HDHP medical plan.
- Two comprehensive Dental Plans
- Vision Insurance Plan
- Dependent Care Savings Account for child and dependent care.
- 14 Company Paid Holidays including a full week off at Thanksgiving.
- Generous paid time off program for vacation and sick days
- Employee Assistance Plan
- Family Medical Leave
- Paid Parental Leave (8 weeks)
- Maternity benefits utilizing company paid STD, any supplemental STD, plus Parental Leave (8 weeks) to provide time for recovery, baby bonding, and enjoying your family time.
- Adoption Assistance Reimbursement Program
- Company Paid Concierge Services for you and your loved ones for the spectrum of caring needs for your aging parents, young children, life's challenges and more.
- 401(k) Retirement Plan with both Traditional and Roth plans with per pay period match as well as an after-tax option
- Pet Insurance
- Personalized financial planning and guidance from Mercer Advisors professionals, offered at preferred employee pricing
We are not accepting unsolicited resumes from agencies and/or search firms for this job posting.
Mercer Advisors is an equal opportunity employer and does not discriminate on the basis of any characteristic protected by applicable federal, state, or local law. Mercer Advisors participates in E-Verify and complies with federal employment eligibility verification requirements.
If you need an accommodation during the application or hiring process, please email View email address on ziprecruiter.com. This inbox is for accommodation requests only.
For information about applicant rights, required employment notices, E-Verify participation, and state specific disclosures, please review our Applicant Notices and Employment Rights .
If you are a resident of California, learn more about Mercer's California Consumer Privacy Policy here.
CCPA Notice at Collection
If you are a resident of Washington State, learn more about your rights under the Washington Fair Chance Act here.
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