Regional Manager-Consumer Direct Sales
$108.5k - $176.3kTDS Telecom
The Regional Manager – Consumer Direct Sales plays a key role in delivering the TDS consumer value proposition directly to customers across the Madison, WI region and surrounding communities. This position is integral to the consumer sales strategy and is accountable for driving revenue growth by acquiring new customers and expanding existing relationships through TDS's full suite of products.
In this role, you will lead and manage all in‑person, door‑to‑door sales teams supporting the Madison regional footprint, ensuring customers experience a trusted, local, and customer‑first approach. You'll provide leadership for Consumer Direct Sales teams, partner and referral programs, and third‑party contractors, while driving market share across established neighborhoods and growing residential areas. The ability to effectively lead remote, field‑based teams and remain closely connected to local community dynamics is essential.
You will own regional performance end to end—managing revenue and expense budgets, developing compelling offers, and ensuring strong execution in the field. A significant part of your impact will come from hiring, developing, and coaching high‑performing sales leaders and frontline teams who represent the TDS brand every day in the communities we serve.
This is an opportunity for a relationship‑driven, customer‑focused sales leader who values community presence, thrives in hands‑on field leadership, and is energized by growing TDS's footprint across Madison and the surrounding regions.
Proud of Who We Are
At TDS Telecom, we're a family‑run, community‑oriented company with more than 55 years of experience. Our culture puts people first—doing what's right, supporting each other, and creating a best‑in‑class customer experience.
We're growing our fiber footprint and empowering 3,500 associates to innovate, collaborate, and make an impact. As part of TDS Inc. [NYSE: TDS], we bring the stability of a long‑standing organization with the heart of a family‑run company.
Here, you can bring your authentic self, help people stay connected, and create a better world—our mission in action.
Responsibilities :- Manage existing direct sales teams driving activity and delivering sales results from door knocking, partner/referrals, property owner MDU partnerships, local event participation and potential partnership with external door to door vendor to ensure region meets/exceeds sales targets.
- Recruit, Develop and Retain a team of sales supervisors and Direct Sales Reps that deliver a best-in-class customer experience by using a consultative sales approach during each interaction and selling TDS' entire suite of products based upon the customer assessment. Data, Voice, TDS TV+, TDS Mobile Service, Internet Security, Etc. Utilizes data to identify opportunities and strengths validated by hands on observation and activity in the field with the team.
- Collaborate with the Marketing teams to develop strategies and promotional programs in support of overall sales channel goals.
Required Qualifications
- Bachelor's degree OR 4+ years professional work experience.
- 5+ years of experience in sales or marketing.
- 4+ years of leadership experience.
- Must be able to travel a minimum of 20% annually.
Other Qualifications
- Due to managing multiple geographically dispersed market, must be willing to travel up to 50% of the time.
- Entrepreneurial mind-set: take ownership in the development of business opportunity, take responsibility for the success of the team, identify, and pursue new revenue opportunities, and persist when faced with difficult challenges presented by internal and external sources.
- Ability to accomplish goals by securing the support and cooperation of individuals outside your span of control; ability to sell others.
- Winning “can-do” attitude and strong work ethic as evidenced by a track record of success in business, education, or extracurricular activities.
- Demonstrated history of success in telecommunications sales.
- Ability to set goals clearly and effectively and then attain them as evidenced by a track record of setting goals, creating a work plan, establishing a reward, working diligently, measuring performance, adjusting as necessary and then accomplishing the goal.
- Excellent verbal and written communications skills including the ability to convincingly persuade others as evidenced in personal interviews and via telephone.
- Demonstrated history of success in management or experience as in a mentoring role either formal or informal.
Do you meet the Required Qualifications but are unsure if your experience aligns with the Other Qualifications? We encourage you to apply! Research shows that many candidates hesitate to apply unless they meet 100% of the qualifications, even when they possess the skills and experience needed to succeed in the role. Experience and skills come in many forms, and they may not always match exactly what's listed on paper, but they can still lead to success. If you meet the Required Qualifications and believe you have the potential to thrive in this role, we encourage you to apply today!
Benefits
We believe in taking care of our team, which is why we offer comprehensive benefits to support your health, financial well-being, and overall happiness. Join us and experience a work environment where your well-being is a top priority!
Associates scheduled to work 20 or more hours per week have access to:
- Medical Coverage
- Dental Coverage
- Vision Coverage
- Life Insurance
- 401(k) Plan
- Generous Vacation & Paid Sick Leave
- Seven Paid National Holidays & One Floating Holiday
- Paid Parental Leave (6 weeks after 12 months of employment)
- Adoption & Surrogacy Assistance
- Employee Assistance & Wellness Programs
Associates working 30 or more hours per week additionally have access to:
- Short-Term & Long-Term Disability
- TDS Service Discounts
- Education Assistance
- Paid Volunteer Time
In addition to these benefits, all associates will have the opportunity to participate in our Associate Resource Groups, which are designed to encourage community and facilitate professional development. To learn more, click here .
Who is TDS Telecom?
TDS Telecom provides high-speed internet, TV entertainment, and phone services to a diverse range of communities, including small to mid-sized urban, suburban, and rural areas across the U.S. With over 50 years of experience, TDS is committed to building and expanding fiber optic networks that bring cutting-edge connectivity to neighborhoods nationwide. Serving over 1 million connections, our mission is to create a better world by delivering innovative communication solutions that enhance the way people live, work, and connect. Visit tdstelecom.com to learn more!
At TDS, we are committed to Equal Employment Opportunity (EEO) and value the difference of backgrounds, experiences and perspectives in our workforce. We consider all qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by law.
Pay Transparency
The listed salary includes both base pay and potential earnings from meeting sales quotas. The final offer will be based on factors such as skills, qualifications, experience, location, and role-specific competencies. With our uncapped commission incentives, you'll have unlimited earning potential!
Pay Range (Hr./Yr.):$108,500.00/Yr. - $176,300.00/Yr.$195k - $244k
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