Strategic Product Marketing Lead, AI & Endpoint

Overview As a Senior Product Marketing Manager, you will be a key enabler for all facets of our go-to-market strategy as it pertains to our AI and Endpoint Management for IT Operations portfolio. You’ll play a critical role on a fast-growing team with the opportunity to make a significant impact in a short period of time. You will be responsible for product messaging, positioning, sales and partner enablement, new product launches, revenue planning, and collaboration with the demand generation team. You will be the “voice to our customers” in the way we present our products and solutions to the world. Our ideal candidate will be creative, analytical, and extremely well organized, with a high-level of attention to detail. You must have demonstrated experience creating interesting narratives out of complex topics, have excellent written and oral communication skills and the ability to influence and drive initiatives across cross-functional teams. This position follows the Company’s hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA. Responsibilities Be the voice to our customers and assist with the marketing of the AI and Endpoint Management capabilities in the Tanium AEM Platform. Support the product & solutions go-to-market plan that aligns with the revenue goals and develop marketing assets and overall execution plan in support of major launches. Analyze the market, buyers, trends, industry-specific problems, and competitors to create strategic positioning that differentiates Tanium in the Autonomous Endpoint Management market. Support the development of solutions-based sales plays. Identify target personas, understand their key business problems, and pain points, and articulate Tanium’s value proposition to drive desired outcomes. Work closely with product management, sales leadership, enablement, customer success, and marketing teams across all activities. Leverage strong content creation background to develop content, including sales tools, whitepapers, custom one-sheets, event collateral, and thought-leadership content. Collaborate with demand generation teams to execute targeted campaigns that drive pipeline. Partner with sales, product etc. to facilitate feedback and drive continuous improvement of the product positioning, sales enablement tools etc. Conduct market research, including buyer interviews to inform marketing content and create actionable insights. Present to customers, partners, and sales teams. Qualifications Education BA or BS in Marketing or equivalent experience required. MBA strongly preferred. Experience 7+ years minimum experience in product marketing, solutions marketing, or outbound product management required. Experience supporting go-to-market plans including messaging, content, and sales enablement. Basic knowledge of endpoint management and security. A good knowledge of generative and agentic AI and how it is used to transform business processes. Familiarity with ITSM, SIEM, SOAR, EDR solutions a plus. Experience understanding technology at a deep level and ability translate to business needs concisely is required. Experience developing presentations to customers, sales teams, and partners preferred. Solid experience in positioning work and writing marketing content for complex products and/or market dynamics. Other Strong presentation skills are required. Must be comfortable speaking in front of various audience levels. You are a team player, knowing how to work well cross-functionally to rally teams around team strategy and plans. You can balance both the art and science of marketing – having great creative intuition and an insatiable appetite for data and insights. Understanding of basic branding principles: brand identity, building equity, brand voice, etc. a plus. You possess excellent business judgment; ability to prioritize independently, overcome blockers, create clarity, and move forward even in ambiguous circumstances. A profound sense of ownership and accountability is required along with the ability to influence (and inspire) and sometimes skeptical audiences. Benefits The annual base salary range for this full-time position is $95,000 to $290,000. This range is an estimate for what Tanium will pay a new hire. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to, location, education, skills, training, and experience. In addition to an annual base salary, team members will receive equity awards and a generous benefits package consisting of medical, dental and vision plan, family planning benefits, health savings account, flexible spending account, transportation savings account, 401(k) retirement savings plan with company match, life, accident and disability coverage, business travel accident insurance, employee assistance programs, disability insurance, and other well-being benefits. #J-18808-Ljbffr Centaur Labs