Product Designer

Hands-on Product Designer role in Gallatin, TN, bridging brand/creative design and end-to-end product UX/UI for a build-from-scratch Resource Center and AI-enabled tools. Responsibilities Design the brand system : Partner with the CMPO to build and maintain brand identity for Empower Ministry (by the Isaacson Foundation), including guidelines, logo, fonts, colors, and storytelling elements; apply a consistent visual system through templates and brand assets with unified typography, color, illustration, and iconography across touchpoints. Lead brand refresh : Drive the Brand Refresh of the Isaacson Foundation and Empower Ministry under the CMPO’s guidance. Create marketing assets : Produce marketing collateral such as ad creatives, social media kits, email templates, sales decks, and physical event assets. Design web experiences : Work with the Marketing & Communications Manager to optimize a high-performing website, web apps, and conversion-focused landing pages. Support church toolkit adoption : Provide visual frameworks and templates for the Church Brand Development Toolkit that churches can adopt directly. Own the asset library : Maintain brand and creative asset library (digital asset management), including version control of logos and master files, photography and assets, and template governance so teams use current, correct, on-brand materials. Build self-serve templates : Create and maintain on-brand templates for documents, decks, social, and email to support consistent output and reduce editorial-review load. Shape creative strategy with the CMPO : Collaborate on brand and marketing creative strategy, campaign concepts, and content creation across channels, offering independent recommendations alongside execution. Design public-facing campaign creative : Create assets for the Benefits of Faith campaign and other initiatives; translate campaign strategy into content calendars and asset production while working as Empower Ministry’s in-house designer alongside creative agencies. Develop storytelling content across channels : Produce on-brand assets for website, social channels, email, video, editorial calendar, and church-facing communications. Create channel-ready shareable creative : Build scroll-stopping assets tailored to each channel’s format and audience with a focus on shareability potential. Execute end-to-end storytelling assets : Own concepting, design, light video editing/motion graphics, and copy polish; loop in agency partners when needed. Test and iterate using feedback : Continuously test and iterate content formats based on engagement data and audience feedback. Manage licensing and rights : Clear rights for production assets, including fonts, stock imagery, music, and templates, ensuring proper licensing and attribution. Build and maintain a design system : Create and maintain a scalable Figma component library, supporting smooth transitions from marketing assets to inside-the-app interfaces. Architect user journeys : Map end-to-end user flows, produce wireframes and interactive prototypes for web or mobile applications. Optimize for usability : Develop user research mechanisms, conduct light user research, analyze behavior data (Hotjar, Mixpanel), and iterate to remove friction in the user funnel. Design for accessibility : Apply recognized accessibility standards (Web Content Accessibility Guidelines) across web, the Resource Center, and product interfaces, and build accessibility checks into usability and iteration work. Partner on Resource Center UX/UI : With the CMPO and AI Specialist, design Resource Center wireframes and role-based UI/UX, and drive ongoing improvements based on user feedback. Design AI-enabled experiences : Translate product vision and audience strategy into interface designs; design user experience for AI-enabled features (search, content generation, personalized recommendations) as they mature toward production. Design church-facing AI use-case materials : Define the format and visual presentation for the top church-facing AI use-case guides; help establish reusable design patterns for future AI resource development. Coordinate with product and marketing teams : Work with the Marketing & Communications Manager to align data-driven strategies with premium aesthetic execution. Support engineering delivery : Provide engineering teams with precise specs, clean Figma files, asset exports, and interactive behavior rules. Follow editorial review workflows : Work within CMPO editorial review and brand approval workflows to keep external-facing assets consistent. Contribute to leadership materials : Support Empower Ministry Leadership (EML) Network materials, board committee presentations, and Priority Impact Partner touchpoints as needed. Light product coordination : Support CMPO product roadmap needs by maintaining a working backlog of design and product items, tracking sequencing and milestones, and coordinating design-to-development delivery with the AI Specialist and the CTO’s engineering team. Deliver key Resource Center UX milestones : Deliver the Resource Center v1.0 wireframe and role-based UI/UX; ensure key Empower Ministry AI use-case guides are designed and published. Requirements 5+ years of professional design experience. Portfolio showing both brand/visual design and product UX/UI experience (not limited to one). Experience designing digital platforms , web, content management, AI products, or SaaS-style interfaces. Content creation experience across social, email, and video , with examples of storytelling-driven creative work. Proficiency with wireframing/prototyping tools (e.g., Figma) and knowledge of handoff practices with tech teams. Comfort designing from a product vision or brand strategy with minimal existing design system. Strong collaboration skills across marketing, product, and engineering . Technologies Figma Hotjar Mixpanel Web Content Accessibility Guidelines Benefits Health insurance Paid time off Reporting & Collaboration Reports to the CMPO ; core member of the Marketing & AI Product team. Frequent day-to-day collaboration with: CMPO : brand direction, creative review, prioritization Marketing & Communications Manager : peer on campaigns, brand assets, and templates AI Specialist : Resource Center UX and AI use-case resource design CTO’s team: engineering handoff and technical feasibility for the Resource Center and other platforms Preferred Experience designing for non-profit, faith-based, or mission-driven organizations. UX familiarity with AI-enabled features such as search, recommendations, generative content, and agentic AI. Experience building or evolving a brand identity system from scratch . Video editing / motion graphics and copywriting or scriptwriting experience. Success by End of 2026 Brand identity guidelines are designed, packaged, and actively used across channels. Website, social, and email content are consistently on-brand and driving engagement, with a repeatable content production rhythm. Deliver the Resource Center v1.0 wireframe and role-based UI/UX. The Church Brand Development Toolkit has a clear, reusable visual framework. Key Empower Ministry AI use-case guides are designed and published. A working design partnership with the AI Specialist and CTO’s team is established, with a clear handoff rhythm between design thinking sprints and development cycles. Location: Gallatin, TN (onsite) Compensation: USD 70,000 - 120,000 per year Education: Bachelor’s (preferred) Scope note: Empower Ministry is in an early formative season; duties, responsibilities, priorities, and scope may evolve as the Foundation grows. #J-18808-Ljbffr