Marketing Program Manager

Schneider Electric has a new opening for a Marketing Program Manager, based in Raleigh, NC; Nashville, TN; or Boston, MA. The Marketing Program Manager transforms strategy into market impact by developing and executing integrated growth marketing programs that accelerate demand, strengthen customer engagement, and drive business growth. Working closely with Strategic Marketing, Commercial, Sales, and Product teams, this role brings go-to-market strategies to life through data-driven, multi-channel campaigns that deliver measurable business outcomes. This role has a strong focus on end-user marketing, developing campaigns that engage decision-makers within Fortune 500 enterprises and Public Sector organizations across key vertical markets. Success requires understanding complex customer buying journeys, partnering closely with Commercial teams, and delivering targeted marketing programs that increase awareness, generate pipeline, and expand Schneider Electric’s presence within strategic accounts. Required Qualifications 5–7 years of experience in B2B marketing, growth marketing, demand generation, or integrated campaign management. Experience partnering with Commercial and Sales organizations to drive business growth. Demonstrated success executing integrated, multi-channel marketing campaigns. Experience managing multiple complex marketing initiatives simultaneously. Strong project management and organizational skills. Excellent communication and stakeholder management skills. Analytical mindset with experience using campaign performance metrics to optimize results. Growth Marketing & Campaign Execution Translate strategic marketing priorities into integrated marketing campaigns that drive awareness, engagement, demand generation, and revenue growth. Develop campaign plans including audience segmentation, messaging, channels, content strategy, activation tactics, timelines, budgets, and KPIs. Lead campaign execution across digital marketing, paid media, email, events, social media, partner marketing, public relations, and sales enablement. Manage campaign calendars, launch readiness, creative development, stakeholder alignment, and execution excellence. Lead cross-functional execution across marketing, creative, digital, operations, agencies, communications, and business stakeholders. Manage project plans, budgets, schedules, risks, and dependencies to ensure flawless execution. Coordinate agency partners and external vendors when required. Commercial Partnership Partners with Sales, Channel, and Commercial leaders to align marketing programs with business priorities and growth opportunities. Develop targeted programs supporting account growth, market expansion, customer acquisition, and installed-base penetration. Build sales enablement tools and customer engagement assets that improve commercial effectiveness. Growth Programs Design scalable marketing programs that generate measurable pipeline and customer engagement across priority industries and customer segments. Identify opportunities to improve conversion throughout the customer journey using data, experimentation, and optimization. Support account-based marketing initiatives, customer lifecycle marketing, and demand generation programs. Apply growth marketing principles including A/B testing, performance optimization, audience segmentation, and campaign measurement. Performance & Insights Measure campaign effectiveness using marketing and commercial performance metrics. Analyze campaign performance and customer engagement to generate actionable recommendations. Present campaign results, lessons learned, and optimization opportunities to marketing and business leadership. Continuously improve marketing programs through testing, experimentation, and best-practice adoption. Preferred Qualifications Experience in marketing technology, software, industrial automation, energy, or infrastructure solutions. Experience with account-based marketing (ABM) and growth marketing methodologies. Familiarity with marketing automation and CRM platforms (Salesforce, Marketo, Eloqua, HubSpot, etc.). Experience managing creative and digital agencies. Demonstrated history of delivering award-winning or industry-recognized marketing campaigns. Advantages of Working With Us High-impact role where your campaigns directly influence customer engagement and business growth. Supportive team culture with opportunities for coaching and professional development. Exposure to diverse marketing channels, technologies, and strategic initiatives. Environment that values creativity, innovation, and your unique perspective. Compensation & Benefits For this U.S. based position, the expected pay range is USD 101,600 – USD 152,400 per year. This pay range includes base pay and short-term incentives. The compensation range for this full-time position applies to candidates located within the United States. Our pay ranges are determined by reviewing roles of similar responsibility and level. Within the pay range, individual pay is determined by several factors including performance, knowledge, job-related skills, experience, and relevant education or training. Benefits include medical (with member reward points), dental, vision, and basic life insurance, Benefit Bucks, flexible work arrangements, paid family leaves, well-being programs, 12 holidays per year, 15 days of paid time off per year, competitive pay and programs including base salary, incentives, company share ownership, and 401(k) with match, development through learning platforms and global opportunities, inclusive workplace, volunteer leave, programs with the Schneider Electric Foundation, youth education initiatives, and military leave benefits. You must submit an online application to be considered for any position with us. This position will be posted until filled. Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status or any other legally protected characteristic or conduct. #J-18808-Ljbffr