Social Media Specialist

Social Media SpecialistThe Federal Savings Bank is looking for an individual with a true passion for social media marketing to join our corporate Marketing team! Our ideal professional has made a career out of storytelling, is excited to take the reigns of our corporate social media platforms, and is ready to let their ideas flow.We are a nationwide, federally-chartered bank specializing in residential mortgage lending and headquartered in Chicago, IL. The Social Media Specialist is an integral member of our superb Marketing Department, helping to heighten brand awareness, connect with audiences, drive business.This is a hybrid position based in our Chicago (Logan Square) headquarters. Qualified candidates must reside in the Chicagoland area at the time of application.What We Offer:Holidays and Paid Time Off that increases with length of employmentCompany culture that fosters work/life harmonyHealth, Dental, and Vision insurance plansFSA and HSA plan optionsCompany-paid life insuranceEmployee Home Loan Discount401k with partial matchIn-house virtual training opportunities to broaden your industry knowledgeCareer advancementBig bank capability with a national footprint, small-bank feelResponsibilities and Duties:Develop and manage content that drives engagement, audience growth, and increases brand awareness across The Federal Savings Bank's channelsEmbrace Strategic Thinking – your ideas and voice are welcomed to challenge the status quo of what's already been done to create something new and excitingBe a Storyteller – our company is more than a bank; we help our customers achieve the American Dream; help us tell that storyFoster and grow social media presence across current and new platforms, including Instagram, Facebook, LinkedIn, Tik Tok and other relevant platformsCreate editorial/content calendars and publish content that builds meaningful and unique connections and encourages our community to take action for both our corporate accounts and individuals on managed plansManage social media profiles for individuals, including maintaining and creating unique campaigns for personal brandsCollaborate with teams across the marketing department - creative, copywriting, digital among others - to build a best-in-class strategyCommunity management of corporate reputation on social media platformsAnalyze engagement metrics across social media platforms, identifying trends and opportunities to optimize content and drive growth.Manage data and artwork for recurring campaigns.Maintain compliance and brand standards on all marketing materialAssist in social media onboarding of new Loan Production OfficesWork with outside vendors to coordinate projectsThis role reports directly to the Director of Marketing OperationsRequirements:General Requirements:Bachelor's degree required; preferred concentration in Marketing, Advertising, Communication, or a related fieldAble to commute to office in Chicago (Logan Square) 3 days a week3+ years of professional experience working in social media management, agency preferred, or within the mortgage or real estate industriesProfessional Competencies:Proficiency in writing, proofreading, and editing consistent with the APA style guideAble to assist with content creation using basic graphic design skills (ex.: Canva, Photoshop)Adaptive to change and able to work with a sense of urgency, sometimes on tight deadlines, while still maintaining qualityCreative and proactive problem-solverAbility to communicate effectively with peers, management, and executive leadership.Experience in ad buying and content planning as a means of forecasting posts and follower engagementExperience with automated marketing and email services - preferredFluency (spoken and written) in Spanish is a plusTechnical Skill Requirements:Proficiency with Microsoft Office products (Excel, Word, Outlook, and PowerPoint)Proficiency with Adobe Creative Suite products (specifically Photoshop, Illustrator, and InDesign)Proficiency with Sprout Social (certified preferred)