Freelance Art Director, B2B

We’re looking for self-starters, makers, doers, and creative visionaries to dream up disruptive and groundbreaking marketing. The ideal candidate is obsessed with culture, design, and insights, with a passion for making B2B brands stand out on social. You know that business audiences are people first, and you’re excited to turn complex products, services, and industry conversations into creative that’s engaging, unexpected, and easy to understand. This person has experience developing concepts and executing visual creative for B2B brands at a creative agency. You’ll partner with copywriters, strategists, and content creators to bring ideas to life across organic brand channels, social campaigns, video, and more. You bring strong design craft, a fresh perspective, and the ability to make work that feels native to each platform while working at the speed of social.

RESPONSIBILITIES

Ideate, concept, and art direct thumb-stopping content and campaigns for B2B clients, working alongside your creative, strategy, and account teams. Translate complex business offerings and audience insights into clear, compelling visual ideas that build brand awareness and spark engagement. Develop concepts, mood boards, storyboards, layouts, and presentation materials that bring creative ideas to life. Create and evolve visual approaches for always-on social content, balancing brand consistency with opportunities to push the creative. Find fresh ways for B2B brands to show up on LinkedIn, Instagram, TikTok, and emerging platforms through relevant storytelling and platform-native creative. Partner with copywriters to ensure visuals and messaging work together to deliver a strong, cohesive idea. Collaborate with designers, creators, editors, and production partners, providing clear direction on design, photography, video, and motion. Present creative ideas to internal teams and clients, explaining how the work connects to the brief, audience, and platform. Take projects from concept through delivery, incorporating feedback and maintaining craft across multiple assignments.

QUALIFICATIONS

3–5 years of experience in art direction or a combination of design and art direction at creative advertising agencies. Demonstrated experience creating content and campaigns for B2B brands, with relevant work in your portfolio. A strong portfolio showcasing conceptual thinking, visual storytelling, and execution across social and digital channels. Experience translating complex products, services, or technical subjects into accessible, engaging creative. Strong design fundamentals, including typography, composition, color, and layout, with an eye for photography, video, and motion. Understanding of social storytelling formats and how creative should adapt across LinkedIn, Instagram, and TikTok. Proficiency in Adobe Creative Suite and familiarity with collaborative design tools such as Figma. Experience taking projects from concept through delivery and collaborating with copywriters, strategists, and production teams. Confidence presenting creative decisions and responding thoughtfully to feedback. Can work autonomously, manage competing priorities, and bring curiosity and initiative to a fast-moving team. Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Movers+Shakers’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. #J-18808-Ljbffr Movers Shakers