Contract Senior Content Strategist (Freelance)

Overview Duarte is seeking a Contract Senior Content Strategist to accelerate the creation of strategic, SEO/AEO-informed content across pillar pages, spokes, product pages, and video scripts. This contractor will partner closely with the VP of Communication & Marketing, Content Strategist, and Marketing Ops to produce high-impact content that ranks, converts, and reflects Duarte’s unique point of view on business communication. This role requires a writer who combines exceptional craft , strategic thinking , SEO expertise , and fluency with AI tooling —without ever producing AI “slop” or keyword-stuffed content. The ideal candidate is a fast learner, strong interviewer, and skilled storyteller capable of translating subject-matter expertise into clear, actionable, persuasive content aligned to Duarte’s brand voice. This is a high-impact content engine role , ideal for a writer energized by ownership, results, and measurable performance. Strategic Content Development Become deeply fluent in Duarte’s IP (DataStory, Resonate, Slide:ology, Captivate, Adaptive Listening, etc.) to produce content that preserves nuance, accuracy, and conceptual integrity. Write pillar pages, hub/spoke blog posts, product landing pages, guides, scripts, and nurture content aligned to SEO/AEO strategy. Conduct SME interviews (VP, product owners, coaches, designers) to extract insights and turn them into compelling narrative content. Build content based on target keywords, SERP intent, competitive analysis, and audience research. Follow Duarte’s SEO/AEO editorial standards— no keyword stuffing, no AI-generated filler, no shortcuts that compromise clarity or craft. Optimize content for featured snippets, panels, structured data, and position-zero opportunities. AI-Enabled Workflow (Quality-First) Use AI tools (ChatGPT, Claude, Perplexity, etc.) to accelerate research, outlining, or repurposing— never to replace the human craft of writing. Maintain impeccable editorial quality, originality, and thought leadership. Content Repurposing & Acceleration Convert long-form assets into short-form content (email, social, ad copy, nurture sequences). Identify opportunities to strengthen hub/spoke ecosystems, fill content gaps, and accelerate ranking. Deliver content that meets Duarte’s brand voice, intellectual standard, and clarity benchmarks. Collaborate closely with the VP of Communication & Marketing and the Content Strategist on angles, structure, and narrative direction. Accept feedback with ease and iterate quickly. Requirements Skill Requirements & Qualifications 5–10+ years of B2B writing experience in consulting, professional services, tech, or education/training. Proven track record producing SEO-driven pillar pages and hub/spoke systems . Experience writing high-quality product landing pages and conversion-focused content. Experience scripting or writing for YouTube or video strongly preferred. Strong communicator with a low-ego, high-craft mindset. Able to accept feedback and iterate without friction. Highly organized, efficient, and reliable with deadlines. Contract Structure Estimated 20–40 hours/month, depending on cadence of pillar pages and product pages. Contractor role; remote; U.S. only. Hourly rate or retainer to be scoped based on experience. #J-18808-Ljbffr