Head of Regional Events

CURATE GROUP

Role: Head of Regional Events, San Francisco - Lumos Experiences

Reports to : Global General Manager, Lumos Experiences

Contract: Full Time

Location: San Jose Area, hybrid (3:2)

COMPANY OVERVIEW

Curate Group is a dynamic events and experiences company, creating unforgettable moments that bring people together. We specialise in unique, high-quality live events - from large scale festivals, immersive concerts, cultural experiences and corporate events partnering with some of the world’s most exciting brands.

One of our core event brands, Lumos Experiences, is one of the most distinctive live entertainment concepts, creating atmospheric candlelit musical concerts that transform unexpected spaces into something genuinely magical. We're growing fast, running multiple shows per week across new cities and countries and we're looking to invest in a highly organised Head of Regional Events to support our expansion and ongoing running of our shows across the San Francisco area. 

ROLE OVERVIEW

The Head of Regional Events owns the day-to-day performance of their assigned hub, overseeing bookings, marketing, operations, finance, sales and customer experience to ensure every show is profitable, well-run and continuously improving. The role is focused on scaling and growing the region.

You are the senior local decision-maker, accountable for performance, team alignment and execution and responsible for planning, people management and performance tracking to consistently deliver Lumos standards.

Working closely with HQ based in London, you will implement regional strategy and lead teams on the ground to deliver a seamless, five-star experience at every Lumos show. The role starts hands-on and quickly evolves into leading a growing regional team as the market scales, while retaining end-to-end ownership of regional operations.

Weekend availability is essential, as you will attend and oversee key events to uphold Lumos’ operational and brand standards.

KEY RESPONSIBILITIES

• Regional Leadership: Own the performance and growth of Lumos Events in the region, acting as the senior on-the-ground decision-maker and ensuring delivery aligns with company objectives.
• Business Planning & Growth: In partnership with HQ, develop and execute regional business plans aligned to company targets, driving commercial performance, operational excellence and customer experience.
• Strategy & Performance Analysis: Analyse ticket sales, pricing, customer data and event performance to inform strategy and work with HQ to translate insights into action.
• Venue Partnerships: Source, secure, negotiate and contract venues, acting as the primary liaison with venue partners and suppliers. (This will transition to a dedicated Venue Partnerships hire within ~3 months.)
• Event Delivery Leadership: Oversee end-to-end planning and execution of regional events, ensuring seamless delivery across creative, operational and on-site teams.
• Team Leadership: Recruit, build and lead a high-performing events team, overseeing staffing, scheduling, onboarding and training to ensure consistency and reliability.
• Training & Development: Develop training programmes, playbooks and operational tools to support scale, consistency and continuous improvement.
• Operations & Systems: Build and improve processes, systems and logistics to streamline event delivery and support regional growth (An Operations Manager would be hired in the first 3-5 months to support on every day delivery)
• Production Oversight: Manage production teams and technical partners to ensure flawless delivery of sound, lighting, staging and on-site operations.
• Budget & Financial Control: Own regional budgets, ensuring efficient spend while maintaining high-quality delivery.
• Reporting & Insights: Deliver regular performance reporting across KPIs, sales and customer feedback to drive ongoing improvement.
• Market Awareness & Innovation: Stay close to industry trends and competitor activity, using insights to inform strategy and propose improvements.
• Stakeholder Relationships: Build strong relationships with internal teams, venues and external partners to ensure alignment and smooth execution.

WHAT WE’RE LOOKING FOR

• Proven experience in event operations, production or management. Ideally within the live entertainment or hospitality sectors. 
• A natural self-starter who thrives on responsibility and momentum.
• Confident in making decisions, even under pressure and always ready to find a solution.
• Strong organisational and project management skills with the ability to multitask. 
• Excellent negotiation, communication and interpersonal skills. 
• Budget management experience.
• Driving license and flexibility to work some shows on weekends, travelling to various locations as needed. 
• Proficiency in Google Suite, AI and team collaboration tools.

WHAT WE OFFER

• A competitive salary with flexibility based on your experience and skills.
• Access to our discretionary annual bonus based on performance
• Covered travel expenses to shows
• 11 days annual leave, excluding national holidays. Plus extra days off at Christmas
• An extra day of annual leave gifted for each year of service (up to an additional 3 days) 
• Your Birthday off 
• Health insurance
• 401k
• Maternity and paternity leave policy
• A flexible hybrid-working policy 3 days in the office and 2 at home
• Significant opportunities for personal growth and career progression as the business scales .