Brand Strategy & CX Innovation Lead
Blue Cross Blue Shield Association
Blue Cross Blue Shield Association is seeking a Brand Strategy professional to develop and execute brand and experience strategies that advance, protect, and strengthen the BCBS brand across the System and with Plans. The role focuses on translating research into strategic direction, creating brand and creative briefs, and synthesizing inputs into recommendations for leadership review. It also supports cross-functional initiatives and customer experience programming where brand, marketing, and #J-18808-Ljbffr Blue Cross Blue Shield Association
Vacancy posted 5 days ago
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