Marketing Coordinator
Full-time
NorthPoint Search Group
Job Description
Marketing Coordinator - Covington GA
- Implement modify maintain and improve the use of marketing technology software for demand generation and customer nurturing.
- Spearheading CRM database development segmentation maintenance and hygiene with a team and individually
- Working as part of the project team during development of customized software for operational efficiency
- Acting as the technical POC to maintain the marketing technology stack including troubleshooting issues documenting and reproducing for 3 rd party support vendors.
- Maintaining owned and leased website properties hosting accounts domain registrations
- Maintaining analytics tracking across multiple digital platforms implementing tracking pixels generating reports and providing critical analysis of findings to continuously improve organic and paid marketing outcomes.
- Documenting and maintaining departmental processes in areas of individual responsibility.
- Additional responsibilities as assigned by the Marketing Director
- 4- year undergraduate degree in Marketing Computer Science Information Technology Business Administration Digital or related field
- Applicants with a 2-year degree and relevant tactical experience or military IT specialization with 4 years field experience will also be considered.
- Knowledge of basic computer science concepts programming and information systems interest.
- 3 years experience in a digital marketing web design/development software design/development SEO Technology Help Desk or other tactical support role is a plus.
- Proficiency with MicroSoft Office Suite especially Excel & PowerPoint for reporting
- Demonstrated technical experience in CRM & marketing automation platforms such as SalesForce HubSpot MailChimp etc.
- Experience in deploying and managing website content using best UX practices on a variety of CMS platforms (WordPress Joomla Drupal etc.)
- Proficient in a variety of website traffic and SEO analysis tools. Moz HubSpot & Google Product Suite experience highly desired
- Working knowledge of HTML/HTML5
Required Experience:
IC
Vacancy posted 3 days ago
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