The FESCO Group: Design Specialist for B2B Salesforce
Full-time
The Fesco Group
The FESCO Group (a leading international manufacturer, distributor and e-commerce business for consumer electronic products) has over 3,000 products within 17 nationally recognized brands (like Body Glove, House of Harlow, Car & Driver, Epilady, Perry Ellis, COBY and ChargeWorx).
Key Responsibilities
Required Qualifications
Position Summary
We are seeking an experienced Design Specialist to directly support our B2B Sales team. This individual will:- Lead the development of innovative retail display solutions that increase brand visibility, shopper engagement, and sales performance across national consumer electronics retail channels
- Be responsible for transforming sales strategies, product information, customer data, and business concepts into professional, persuasive, and visually compelling presentations
- Combines visual merchandising, shopper marketing, industrial design and retail fixture engineering expertise to create impactful in-store experiences for products such as charging devices, audio equipment, personal care / beauty tools, and other consumer electronics
- Combines strong graphic and presentation design skills with an understanding of B2B sales and consumer products . This person should be able to take complex or unstructured information and turn it into a clear, concise story that helps the sales team communicate value and win business
Key Responsibilities
- Design permanent and temporary point-of-sale displays, endcaps, kiosks, countertop units, and freestanding display fixtures.
- Develop creative concepts that showcase consumer electronics products while reinforcing brand identity.
- Produce 2D and 3D renderings, CAD drawings, prototypes, and production specifications
- Create display systems optimized for retailer environments and varying store footprints
- Ensure displays effectively highlight product features, demonstrations, and interactive experiences
- Develop compelling presentations for new business pitches, customer meetings, product introductions, line reviews, annual business reviews, and strategic account presentations
- Partner directly with sales executives to understand the objective of each presentation and translate their ideas into a clear and persuasive visual story
- Transform product specifications, sales data, market information, pricing, competitive analysis, and other business information into easy-to-understand slides, charts, graphics, and infographics
- Develop presentations showcasing the company's consumer product portfolio, product features, competitive advantages, pricing strategies, merchandising programs, and promotional opportunities
- Customize sales presentations for individual customers, industries, retailers, distributors, corporate accounts, and other B2B channels
- Develop templates and presentation standards that provide the sales organization with a consistent and professional brand image
- Create visually compelling product comparison charts, sales performance graphics, market opportunity slides, timelines, organizational charts, and other presentation graphics
Required Qualifications
- Bachelor's degree in Industrial Design, Graphic Design, Product Design, Visual Merchandising, Marketing, Architecture, or related field
- 3-5 years of experience designing retail displays, POP/POS materials, or visual merchandising solutions
- 2+ years of experience putting presentations together for sales pitches and new business development efforts
- Experience within consumer electronics, technology products, or retail merchandising preferred
- Strong portfolio demonstrating retail fixture / display design projects and business presentations
- Proficient in using AI software as a tool to enhance performance, save time and improve overall quality of work
- Proficiency in:
- Microsoft PowerPoint, Adobe Creative Suite, SolidWorks, Rhino, SketchUp, or Fusion 360, AutoCAD, KeyShot or other rendering software
- Experience working with major retailers a plus (Best Buy, Walmart, Target, Costco, etc.).
- Understanding of shopper marketing and retail merchandising principles
Vacancy posted 25 days ago
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