Director of Marketing

Director of Marketing

Position: Director of Marketing
Salary: Exempt/Full-time – Negotiable
Location: Gaming Division
Reports to: Casino GM

Applicants must include a resume with their employment application, clearly stating how they meet the position qualifications.

Responsibilities:

• Work with the Casino Director of Finance to maximize the return on marketing-budgeted funds.
• Work as a part of the Executive Management Team to create and execute organizational initiatives.
• Develop marketing plans.
• Establish marketing goals and strategies aligned with overall business objectives.
• Oversee Branding, Advertising, Promotions, Player Development, and Graphics/Media departments including, but not limited to Bus Program, Star Club, Entertainment, Database.
• Address and rectify audit findings related to the Marketing Department.
• Develop annual marketing strategic plan and budget forecast.
• Evaluate promotions and special events promptly.
• Conduct market research to segment customer base effectively.
• Prepare monthly marketing reports for the Gaming Division.
• Ensure compliance with regulatory boards and industry standards.
• Develop performance measures for Marketing Department staff.
• Foster positive public and employee relations.
• Collaborate with revenue-generating departments.
• Evaluate outcomes and adjust Marketing Plan accordingly.
• Conduct employee evaluations and set team expectations.
• Attending required training and meetings.
• Adhere to all workplace policies, procedures, and regulations.
• Maintain professional appearance and reliability.

Qualifications & Education:

• Bachelor's degree in marketing, Business Administration, Hospitality & Tourism, or related field required.
• Five (5) years of operational experience in gaming preferred, demonstrating extensive knowledge in Branding, Advertising, Promotions, Player Development, and Graphic Content Management.
• Three (3) years of management experience is required, or directorial marketing level experience is preferred, including development of standard operating procedures, budget monitoring, and staff supervision.
• Experience as a Director of Casino Marketing preferred, preferably in a casino with at least 800 gaming machines.
• Ability to organize, prioritize, and implement duties efficiently, multitask, and handle pressure professionally.
• Strong analytical and decision-making skills in managing the Marketing Department.
• Compliance with federal, state, and tribal regulatory guidelines.
• Valid Wisconsin driver's license and reliable transportation required.
• Ability to obtain and maintain a Mohican Nation Gaming License.
• Successful completion of Criminal Investigation Background Check (CIB) and pre-employment drug screening
• Availability to work weekends, nights, and holidays.

Work Conditions:

• Frequent standing, walking, talking, and hearing required.
• Frequent use of hands for handling, feeling, reaching, and grasping.
• Occasional stooping, kneeling, and/or crouching may be necessary.
• Must be able to frequently lift and/or move up to thirty (30) pounds.
• Specific vision abilities required include close vision, distance vision, peripheral vision, color vision, and depth perception.
• Excellent personal hygiene is required due to working near others.
• The work environment is non-smoking, with a high noise level, and dust-free.

How to Apply: Application can be submitted online by clicking APPLY above. Applicants must include a resume with their employment application, clearly stating how they meet the position qualifications.

In accordance with the Gaming Ordinance, all non-gaming employees whose annual income reaches $50,000 or more will be required to obtain and maintain a valid gaming license.

Disclaimer: The Stockbridge-Munsee Community operates as an equal opportunity employer, with Indian preference given in accordance with the Tribal Employment Preference Ordinance.