Sales, Marketing & Revenue Task Force Manager
WoodSpring Hotels
Director of Sales & Marketing Task Force Manager
The Director of Sales & Marketing Task Force Manager is a polished well-spoken and well-regarded ambassador who carries a strong vision for our hotels. He or she is charged with responsibility for all aspects of financial operations for their assigned properties, leaning heavily on Sales/Marketing/Revenue Management, providing support supervision and guidance to their management team and front-line associates. He or she will ensure that financial performance is optimized that high quality product and service levels are maintained and that the hotel is operated in compliance with state federal and local regulations as well as Company and brand standards.
The Director of Sales & Marketing role will require travel up to 75%, visiting properties and facilitating Sales & Marketing functions at SOHO's portfolio of properties.
Position Summary
The Director of Sales is responsible for driving overall revenue performance for the hotel through the development and execution of strategic sales and marketing initiatives. This position oversees the sales team, develops client relationships, secures new business, and ensures optimal occupancy levels and rate performance, while maintaining brand standards and exceptional guest satisfaction.
Key Responsibilities
- Develop and implement strategic sales plans to achieve or exceed revenue and market share goals.
- Identify and secure new business in corporate, group, leisure, and wholesale segments.
- Manage, mentor, and motivate the sales team to maximize performance and productivity.
- Maintain strong relationships with key accounts, travel partners, event planners, and community organizations.
- Oversee the creation of proposals, contracts, and rate agreements in alignment with hotel pricing strategies.
- Collaborate with the Revenue Manager and General Manager to set forecasts, budgets, and rate strategies.
- Represent the hotel at industry trade shows, networking events, and client presentations.
- Monitor competitive set and market trends to adjust strategies proactively.
- Ensure all sales and marketing activities reflect brand standards and guidelines.
- Prepare and present monthly sales reports and business reviews to ownership and corporate leadership.
- Participate in the development of marketing campaigns, promotions, and public relations efforts in collaboration with the marketing team.
- Conduct site inspections, client entertainment, and familiarization trips to showcase hotel facilities.
- Ensure proper use of CRM and sales tracking systems for accurate reporting and follow-up.
Qualifications
- Bachelor's degree in Hospitality, Business Administration, or related field preferred.
- Minimum 5 years of progressive sales experience in the hotel industry, including at least 2 years in a leadership role.
- Proven track record of meeting or exceeding sales targets in a competitive market.
- Strong leadership, team management, and coaching skills.
- Excellent communication, negotiation, and presentation abilities.
- Proficiency with hotel sales systems (Delphi, Opera S&C, or similar) and Microsoft Office Suite.
- Ability to travel for client visits, trade shows, and networking events.
- Knowledge of revenue management principles and hospitality industry trends.
$170k - $180k
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