Marketing Assistant/ Senior Care Marketing-Direct Sales

Job Description

Job Description

Benefits:

• Opportunity for advancement
• Training & development
• Competitive salary

HomeWell Care Services of Lake County & The Villages is looking for a motivated, energetic, and relationship-driven Marketing Assistant to join our growing team. This is an exciting opportunity for someone who enjoys building connections, engaging with the community, and helping expand our presence throughout Lake County .

In this role, you'll support the execution of marketing initiatives, cultivate and strengthen relationships with referral partners, assist in driving business growth, and represent HomeWell as a trusted leader in compassionate home care.

At HomeWell , compassion is at the heart of everything we do. We're more than a home care company—we're a team dedicated to enhancing the lives of our clients while making a meaningful impact throughout our community. We believe in teamwork, integrity, and service, and we're looking for someone who shares those values and is passionate about making a difference every day.

This is an outstanding opportunity for the right person to grow their career with a supportive and mission-driven organization.

Responsibilities

• Represent HomeWell professionally within the healthcare and senior care communities.
• Build, develop, and maintain strong relationships with existing and prospective referral sources.
• Assist in developing and implementing strategic marketing plans for assigned service areas.
• Identify and participate in community events, networking opportunities, health fairs, and other outreach initiatives.
• Foster strong partnerships with healthcare professionals, senior living communities, physicians, case managers, and other referral partners.
• Manage and maintain the agency's social media platforms to increase brand awareness, community engagement, and online presence.
• Support sales and business development efforts by identifying new growth opportunities.
• Track marketing activities and maintain accurate records of referral and outreach efforts.

Qualifications

• Associate's or bachelor's degree preferred.
• Previous marketing, healthcare, sales, or customer service experience is preferred.
• Excellent organizational skills with the ability to manage multiple priorities in a fast-paced environment.
• Strong verbal and written communication skills.
• Professional, confident, and personable with outstanding relationship-building abilities.
• Compassionate, empathetic, and committed to providing exceptional service.
• Proficiency with social media platforms and basic digital marketing tools is a plus.
• Must be legally authorized to work in the United States.
• Positive attitude, integrity, self-motivation, and a collaborative spirit. We're looking for someone who enjoys working with others and is committed to contributing to a positive team culture.

Why Join HomeWell?

• Opportunity to make a meaningful difference in the lives of seniors and families.
• Supportive, team-oriented work environment.
• Career growth and professional development opportunities.
• Be part of a respected organization dedicated to compassionate, high-quality home care.

HomeWell Care Services of Lake County & The Villages

HHA License #299994499