Brand & Marketing Manager
Gondola
- Brand & Marketing Manager## Lincoln Stars•### @officiallincolnstarsPosted on 8/11/2026•Full-time## Job Description**Position Summary**The Marketing & Brand Manager is responsible for developing and executing the Lincoln Stars' marketing, digital media, and fan engagement strategies to grow attendance, increase revenue, strengthen the organization's brand, and create an exceptional experience for fans, partners, and the community.Reporting to the Vice President, this position leads the organization's social media presence, content strategy and execution, digital marketing efforts, promotional campaigns, community engagement, and game presentation marketing. The ideal candidate is equal parts creative storyteller, strategic marketer, graphic designer, and hands-on executor who thrives in a fast-paced sports environment.This role will collaborate with every department, including ticket sales, partnerships, hockey operations, merchandise, food & beverage, and game operations, to ensure a consistent, engaging, and revenue-focused brand experience across all platforms.\*\*Primary Responsibilities \*\*\*\*Marketing Strategy & Campaign Execution \*\** Develop and execute annual marketing plans designed to increase attendance, ticket sales, sponsorship value, merchandise sales, and overall brand awareness.* Create integrated marketing campaigns across digital, print, radio, television, outdoor, and community channels.* Manage promotional calendars and campaign timelines for all home games, theme nights, ticket initiatives, and organizational events.* Work closely with the ticket sales department to develop campaigns.**Social Media & Digital Strategy**Lead the organization's digital presence across all platforms.Responsibilities include:* Develop annual social media strategy and content calendar.* Create engaging content for: + Facebook + Instagram + X + TikTok + LinkedIn + YouTube* Produce real-time game coverage, including photos, videos, highlights, and fan interactions.* Develop player features, behind-the-scenes content, community stories, and promotional campaigns.* Monitor trends and recommend innovative content ideas.* Manage community engagement by responding to messages and interacting with fans.* Grow followers, engagement, impressions, and video views.* Analyze platform performance and provide monthly reporting.**Content Creation**Create compelling visual storytelling that reflects the Lincoln Stars brand.Responsibilities include:* Photography* Videography* Short-form video production* Graphic design* Motion graphics (preferred)* Copywriting* Social media graphics* Promotional videos* Sponsor features* Community spotlights* Email creative* Website graphicsMaintain a consistent visual identity across every marketing touchpoint.**Digital Marketing**Manage digital marketing initiatives including:* Email marketing campaigns* Website updates* Landing pages* SEO optimization* Digital advertising* Meta advertising* Google Ads* Retargeting campaigns* CRM audience segmentation* Marketing automation* Promotional texting campaignsMonitor campaign performance and continuously optimize for conversions and ROI.**Game Presentation & Fan Experience**Collaborate with the Director of Game Operations to create a premier game experience.Responsibilities include:* Theme Night marketing* Promotional planning* Giveaway campaigns* Fan contests* Entertainment planning* Community recognition programs* In-arena messaging* Game scripts* Crowd engagement initiatives* New promotional conceptsDevelop memorable moments that drive repeat attendance and strengthen fan loyalty.**Brand Management**Protect and strengthen the Lincoln Stars brand.Responsibilities include:* Ensure brand consistency across all platforms.* Maintain brand standards for logo usage, typography, colors, messaging, and tone.* Review marketing materials produced internally and externally.* Assist in developing seasonal creative campaigns.**Sponsorship Activation**Collaborate with the Sales & Partnerships Manager to maximize sponsor value.Responsibilities include:* Social media sponsor integrations* Promotional campaigns* Sponsored contests* Digital activations* Community programs* Theme night marketing* Sponsored content* Hospitality event supportDevelop creative activation ideas that exceed sponsor expectations.**Merchandise Marketing**Support the Face Off Store by developing campaigns that drive merchandise sales.Responsibilities include:* Product launches* Jersey reveals* Theme night merchandise* Holiday campaigns* Online store promotion* Retail photography* Promotional videos**Website & Email Marketing**Manage and maintain digital communication platforms.Responsibilities include:* Website updates* Event pages* Landing pages* Sponsor recognition* Promotional banners* Weekly email newsletters* Ticket sales campaigns* Community updates**Analytics & Reporting**Measure marketing performance through data-driven decision-making.Track and report on:* Attendance trends* Ticket campaign performance* Social media growth* Engagement metrics* Website traffic* Email open and click rates* Digital advertising ROI* Merchandise campaigns* Fan demographics* Promotional successProvide monthly reports with recommendations for improvement.**Qualifications*** Bachelor's degree in Marketing, Communications, Sports Management, Advertising, Public Relations, or related field preferred.* 3–5 years of marketing experience, preferably in sports, entertainment, hospitality, or live events.* Demonstrated success managing social media platforms and digital marketing campaigns.* Strong writing, storytelling, and communication skills.* Experience with Meta Business Suite, Google Analytics, Google Ads, and email marketing platforms.* Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, InDesign) and Canva.* Photography and videography experience preferred.* Strong organizational skills with the ability to manage multiple projects simultaneously.* Self-starter with excellent attention to detail.* Creative thinker who enjoys developing new promotional concepts.* Passion for sports and creating memorable fan experiences.**Physical Requirements*** Ability to lift up to 30 pounds.* Ability to stand and walk for extended periods during games and events.* Comfortable working in indoor and outdoor event environments.* Ability to work evenings, weekends, holidays, and travel as required.This position requires flexibility, initiative, and a commitment to helping make the Lincoln Stars one of the premier junior hockey organizations in North America, both on and off the ice.
- J-18808-Ljbffr Gondola
Vacancy posted 2 days ago
Similar jobs that could be interesting for youBased on the Brand & Marketing Manager in Brooklyn, NY vacancy
$165k - $225k
...fees or compounding interest. About the Brand & Communications team Brand and Communications... ...About the Role We're looking for a Brand Manager to turn business priorities and consumer... ...brand and partner moments, including co-marketing projects with key merchants and ongoing...SuggestedSeasonal workWork at officeRemote workFlexible hoursShift work- ...expanding our leading position in the automotive lighting market in OEM and Aftermarket. We are in a global leadership position... ...with our automotive care and equipment portfolio. The Sr. Brand Marketing Manager plays a key role within the Hillsboro, NH based marketing...SuggestedWork at office1 day per week
- Moonbug Entertainment is seeking a Brand Marketing Manager to drive the CoComelon brand across streaming, live-action, and consumer touchpoints. This on-site role in Los Angeles collaborates with cross-functional teams to craft campaigns that grow awareness and loyalty...Suggested
- Affirm, Inc. is seeking a Brand Manager to transform business priorities and consumer insight into campaigns that shift perception and drive... ...brand. You’ll lead cross-functional teams across Partner Marketing, Product Marketing, Creative, Social, Paid, and Communications...SuggestedRemote jobShift work
$115k - $135k
...Jukebox - Why We Exist and What We Do: At Jukebox - the women’s brand from Dr. Squatch -we’re making better-for-you body care... ...women’s personal care. About the role: We’re seeking a Brand Marketing Manager to help build the next chapter of Jukebox. This role is for someone...SuggestedFull timeTemporary workWork at officeLocal areaShift work3 days per week- Thank you for considering the Brand Marketing Manager role with Moonbug Entertainment, an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The company is behind some of the biggest kids’ entertainment brands in the world including...Temporary workWork at office
- Sr. Marketing Manager Position Overview: Pistola is seeking a Senior Brand Marketing Manager to serve as a key cross-functional leader within the marketing organization. Reporting to the Fractional Head of Marketing, this individual will play a critical role in translating...Seasonal work
- ...application due to a disability, contact this employer to ask for an accommodation or an alternative application process. Brand Marketing Manager, Roti Atlanta, GA, US 7 days ago Requisition ID: 2017 Brand Marketing Manager, Roti Who are we, and what do we do? Edible...Casual workWork at officeLocal areaWorldwideMonday to FridayShift work
- A leading multinational specialty healthcare company is seeking a Brand Marketing Project Manager to oversee the execution of skincare and haircare innovations in the US market. This role requires expertise in FDA OTC marketing and a strong focus on project management....Flexible hours
- ...AEG is seeking a Marketing Coordinator to drive promotional initiatives for venues, tours, and festivals. You will develop... ...ad plans, coordinate media buys, create campaigns, and manage press relations to elevate brand exposure and ticket sales. Responsibilities include...
PR Girl Manifesto
Brooklyn, NY2 days ago - Muckleshoot Casino is seeking an on-site Event Support associate in Auburn, WA. You will assist with setup, packing, and execution of promotional events and gifting activities, requiring physical tasks including lifting up to 50 lbs. Prior guest service or event assistance...Shift workAfternoon shift
Muckleshoot Casino
Brooklyn, NY1 day ago - ...always. Promotes the Player’s Club and Casino promotions. Assists managers with input of sensitive data entry into players’ accounts.... ...sheets pertaining to event are complete Ensures that all Casino Marketing efforts are properly coordinated with other departments....Work at officeShift workAfternoon shift
Pioneer Crossing Casino
Brooklyn, NY23 hours ago - ...Grand Central Mall in Vienna, WV is seeking a Promotions Assistant to support marketing, events, and community engagement. This seasonal, part-time role offers hands-on experience in public relations, social media, and retail marketing. You will create signage and promote...Part timeSeasonal work
Cafaro
Brooklyn, NY23 hours ago - ...Affinity Gaming, LLC. in Osceola, IA, seeks a Marketing Assistant to coordinate promotional and VIP events, distribute gifts, and help create memorable guest experiences. The role requires strong organization and excellent customer service, with flexibility for evenings...Weekend workAfternoon shift
Affinity Gaming
Brooklyn, NY2 days ago $110k - $120k
...General Summary The Brand Manager will play a critical role in driving the evolution of Steve Madden from a footwear leader into a cross... ...NYC. This individual sits at the intersection of product, marketing, creative, and partnerships-working on brand storytelling and...Work at officeSteve Madden
Sunnyside, NY3 days ago- ...Victoria's Secret in Lynnwood, WA is seeking a PINK Manager to lead the brand experience on the selling floor and in back-of-house operations. The role guides Visual Merchandising, coaching, and daily priorities to deliver strong top-line sales. You will mentor Brand Supervisors...
Victoria's Secret
Brooklyn, NY3 days ago - ...skills, and our scale multiplies your impact. As a Product Manager in Middleware Platforms Team, you are an integral part of the team... ...that delivers value to customersManages discovery efforts and market research to uncover customer solutions and integrate them into...Shift work
- ...building high-quality products and iconic brands found in homes, schools and businesses... ...consumer products. As the Associate Brand Manager , you will bring brand strategy to life... ...by developing impactful sales and marketing assets that elevate the portfolio and fuel...Full timeTemporary workRemote workWorldwideRelocationFlexible hours1 day per week
S. C. Johnson & Son, Inc.
Brooklyn, NY1 day ago - ...Mark Anthony Group in Chicago, IL seeks a Brand Manager to activate the US marketing strategy for the Mark Anthony portfolio. You will own activation of local brand growth and manage cross-functional collaboration with global and US marketing, digital, and sales teams...Local area
Mike's Hard Lemonade
Brooklyn, NY3 days ago $100k - $135k
...portfolio of luxury wineries and iconic beverage brands, including White Claw® Hard Seltzer, Mike... ...Cayman Jack . This role is designed to manage one or more brands/sub-brands in the Mark... ...will be responsible for activating the marketing strategy, deployment, commercial...Local areaMike's Hard Lemonade
Brooklyn, NY3 days ago- # Senior Product Manager - CommerceBoulevardThis Senior Product Manager role focuses on... ...experiences for multi-location and franchise brands### Who it’s forA fit if you...* ✓You have 5... ...scheduling, point of sale, payments, marketing, and loyalty in one product. The...Work at officeRemote work
- ...seeking an experienced and strategic Senior Director, Enterprise Brand Marketing to lead Verisk's enterprise brand marketing capability. This... ...recognized by The Wall Street Journal as one of the Best-Managed Companies and by Forbes as a World’s Best Employer, testaments...
- ...accommodation or an alternative application process. Director, Brand Marketing Atlanta, GA, US 4 days ago Requisition ID: 2018 Director,... ...other teams to bring integrated marketing strategies to life. Manage agency and vendor relationships, ensuring strong collaboration...Casual workWork at officeWorldwideMonday to Friday
EDIBLE BRANDS, LLC
Brooklyn, NY1 day ago - ...industry leading software company providing comprehensive business management solutions for law firms and other professional services... ...mission forward. Our people are our strength. The Director, Brand Marketing is a senior leader responsible for defining, evolving, and...
Aderant
Brooklyn, NY23 hours ago - ...Manage the overall day-to-day operations of the store's e-Commerce department to achieve desired sales objectives, goals and budgets. Responsible for staffing the department and developing associates to achieve desire results. Demonstrate the company's core values of...Hourly payFull timePart timeWork at officeLocal areaFlexible hours
Krogerdc
Brooklyn, NY2 days ago - ...rag & bone is seeking a strategic Senior Director of Brand & Product Marketing to establish brand positioning and develop annual brand, category, and product marketing strategies for Menswear across RTW, Accessories, and Footwear. This individual will lead brand moments...Seasonal work
$81.23k - $120.16k
...Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology,... ...Learn more at Overview We are seeking a Manager, Ecommerce. Please note, this is not a... ...implementation of retail marketing extensions of brand and category programs (national retainer...Temporary workFreelanceWork at officeLocal areaWorldwideFlexible hoursPublicis Groupe
Brooklyn, NY1 day ago- CEI in Orlando, FL seeks a Senior Product Manager to lead the shared cart and checkout experience across web and mobile, partnering with engineering, UX, data science, marketing, and business teams to build scalable, high-converting ecommerce flows. This 12-month contract...Contract work
- ...Mining, Renewables and Oil & Gas projects and/or facility stages for construction, operation, closure and remediation. The Market Development Manager (MDM) is responsible for driving technical promotion, building high-level relationships, and partnering with the Global...For contractorsWork at office
$20 per hour
...financial & KPI reporting for promotions as directed by Promotions Manager. Coordinate with Customer Service to monitor inquiries... ...factors including relevant experience, geography, business needs and market demand. This role may offer the following benefits: medical,...Odd jobFull timeWork at officeFlexible hoursAfternoon shift
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Brand & Marketing Manager. Be the first to apply!
Related searches
- director brand strategy Brooklyn, NY
- associate manager brand marketing Brooklyn, NY
- brand activation manager Brooklyn, NY
- brand manager remote Brooklyn, NY
- brand manager Brooklyn, NY
- brand strategy manager Brooklyn, NY
- brand director Brooklyn, NY
- brand manager beauty Brooklyn, NY
- global brand manager Brooklyn, NY
- brand manager innovation Brooklyn, NY