Remote B2B Growth & Marketing Associate

A business development role with marketing behind it: find the lenders who should know about us, open the conversation, and build the campaigns and content that bring them in. B2B SaaS or technology experience is strongly preferred. Experience in lending, fintech, banking or credit unions is highly valued. Build and maintain targeted prospect lists of banks, credit unions and finance companies Research accounts, decision-makers, business needs and industry developments before reaching out Run consistent, personalized outreach by email, phone and LinkedIn Follow up quickly with anyone who engages with a campaign, an event or the website Introduce LAUNCHER.SOLUTIONS, identify need and timing, and qualify fit Set up discovery conversations and product demonstrations with senior sales, product and leadership Keep activity, contact and opportunity records accurate in CRM and marketing systems Track what outreach returns, and refine the lists, messaging and sequences from it Marketing Help plan and run campaigns that generate awareness, engagement and qualified leads Create content for the website, email campaigns, social media, newsletters and sales collateral Maintain the company website in WordPress, keeping messaging and branding consistent Support SEO, paid search, digital advertising, remarketing and campaign reporting Work with leadership and product to turn capabilities into clear market-facing content Support trade shows, conferences and sponsorships, before and after the event This role focuses on prospecting, qualification and creating meetings rather than independently managing complex enterprise sales cycles or closing transactions. What we are looking for Experience in business development, sales development or demand generation in a B2B setting B2B SaaS or technology experience, strongly preferred Lending, fintech, banking or credit union experience, highly valued Comfort with prospect research and outbound work by email, phone and LinkedIn Strong writing, and the ability to explain complex software in plain business terms Familiarity with CRM, prospecting, email marketing and marketing automation tools Experience creating content for websites, email, social media and sales materials WordPress, plus working knowledge of SEO, SEM, web analytics, Google Ads and remarketing Research and organizational skill enough to run several priorities and follow each through Willingness to travel occasionally for conferences, trade shows and customer meetings Graphic design skills and experience with Photoshop or similar tools are a plus, as is a degree in marketing, communications or business. Relevant practical experience counts just as much. Is this you? You are a strong communicator who enjoys researching target accounts, starting conversations, and turning what you learn in the market into sharper messaging. You are comfortable learning a complex product, you are happy picking up the phone as well as writing the email, and you follow through on what you start. Fully remote work environment Competitive salary based on experience and qualifications Annual performance-based raises and bonuses #J-18808-Ljbffr