Digital Marketing Specialist
$69.48 - $73.69 per hourEclaro
Job Description
Job Description
Digital Marketing Specialist
Job Number: 26-01837
Be part of a company that delivers life-changing healthcare solutions. ECLARO is looking for a Digital Marketing Specialist for our client in Lawrence Township, NJ.
Position Overview
- The US Content Production Manager serves as a pivotal strategic and operational partner within a highly matrixed organizational framework, working in close alignment with Brand and Omnichannel Strategy teams.
- This role functions as both a steward of executional excellence and a cross-functional integrator, ensuring the seamless development, production, and deployment of marketing assets across digital and print channels.
- Acting as a central orchestrator of campaign implementation, the incumbent oversees the end-to-end lifecycle of marketing materials across a defined portfolio of brands, therapeutic areas, or franchises.
- The role is deeply embedded within the organization's commercial and operational infrastructure, ensuring that content is delivered with precision, regulatory compliance, and alignment to overarching strategic objectives.
- This position requires continuous collaboration with internal stakeholders and external agency partners including creative, production, and digital execution vendors to enable efficient workflows, timely asset delivery, and consistent brand fidelity.
- In parallel, the role assumes ownership of content governance processes, particularly within Medical, Legal, and Regulatory (MLR) review environments, ensuring that all materials meet rigorous compliance standards.
- Additionally, the role contributes to the evolution of operational capabilities through the integration of advanced tools and emerging technologies, including AI-enabled platforms, to enhance personalization, scalability, and speed-to-market for marketing initiatives.
Responsibilities:
- Strategic Financial Management:
- Direct and manage production budgets across a portfolio of brands or therapeutic areas, ensuring prudent allocation of resources aligned with strategic priorities.
- Lead comprehensive financial forecasting processes, including the development of accurate year-end projections to support annual brand planning cycles.
- Monitor budget utilization in real time, proactively identifying risks, efficiencies, and opportunities for optimization.
- Cross-Functional Collaboration & Planning:
- Partner with Capability Leads, Brand Teams, and Omnichannel Strategists to design and execute integrated campaign plans.
- Coordinate resource planning and scheduling to ensure alignment between strategic intent and executional capacity.
- Serve as a key liaison across matrix teams, fostering alignment, transparency, and shared accountability.
- Content Governance & Regulatory Oversight:
- Act as the primary project owner and advocate during MLR review meetings, facilitating real-time resolution of medical, legal, and regulatory considerations.
- Ensure that all marketing assets adhere to compliance standards, corporate policies, and industry regulations.
- Champion the integrity and traceability of derivative content throughout its lifecycle, from creation to final deployment.
- Operational Execution & Quality Assurance:
- Oversee end-to-end project workflows, including timelines, deliverables, and production milestones.
- Conduct rigorous quality assurance (QA) reviews and spot checks across digital and print materials to ensure accuracy, consistency, and compliance.
- Ensure the timely deployment of tactical marketing initiatives, maintaining high standards of operational excellence.
- Vendor & Agency Management:
- Cultivate and manage relationships with external agencies and production partners, ensuring high performance, cost-effectiveness, and adherence to timelines.
- Oversee vendor onboarding, performance evaluation, contract adherence, and invoicing processes.
- Facilitate seamless collaboration between internal stakeholders and external partners to optimize output quality and efficiency.
- Asset & Platform Management:
- Maintain oversight of asset management systems, ensuring compliance with organizational standards and effective tracking of content lifecycle activities.
- Leverage and optimize enterprise platforms such as Workfront, Veeva Vault, Veeva Promomats, Salesforce, Jira, and related tools to enhance workflow visibility and efficiency.
- Ensure proper documentation, version control, and accessibility of all marketing assets.
- Process Optimization & Innovation:
- Identify, design, and implement process improvements to increase efficiency, reduce cycle times, and enhance scalability.
- Support the adoption and enablement of AI-driven tools and automation technologies to improve content personalization and delivery speed.
- Contribute to the continuous evolution of operating models and best practices within the organization.
- Logistics & Inventory Management:
- Oversee inventory levels and distribution logistics for printed materials, ensuring readiness for product launches and campaign activations.
- Develop and maintain reporting mechanisms to track inventory usage, supply levels, and fulfillment needs.
- Team Structure & Positioning:
- This role operates within a matrixed team environment and is specifically aligned to support oncology growth brands.
- It functions as a central executional hub, bridging strategy, operations, compliance, and external partnerships.
Pay Rate: $69.48-$73.69/Hour
- 401k Retirement Savings Plan administered by Merrill Lynch
- Commuter Check Pretax Commuter Benefits
- Eligibility to purchase Medical, Dental & Vision Insurance through ECLARO
If interested, you may contact:
June Binuya
View email address on ziprecruiter.com
View phone number on ziprecruiter.com
June Binuya | LinkedIn
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