General Manager
$70k - $80kCrunch - SIR Fitness LLC.
Benefits:
Bonus based on performance
Competitive salary
Dental insurance
Employee discounts
Health insurance
Opportunity for advancement
Paid time off
Training & development
Vision insurance
Wellness resources
GENERAL MANAGER – CRUNCH FITNESS
$70k-$80k+ Base | $1K+ Monthly Bonus | High‑Energy, High‑Reward Culture
Step into the arena. Lead like a champion.
If you’re fueled by competition, obsessed with results, and ready to build a team that dominates in both performance and culture — welcome home. Crunch Fitness is one of the fastest‑growing fitness franchises on the planet, and our SoCal clubs are hunting for leaders who don’t just manage… They ignite. They elevate. They win.
This isn’t just a job. This is your stage.
WHAT YOU’LL GET
$70k - $80k starting salary
$1,000+ monthly bonus potential (earn it, own it, brag about it)
Health insurance, dental, and vision
2 weeks PTO to recharge those leadership muscles
Free membership with all the perks, guest privileges, Relax & Recover amenities
Daily access to elite fitness pros and a club full of energy
WHO YOU ARE
A high‑performer with 3–5 years of management + sales experience
A competitor who thrives in fast‑paced, high‑energy environments
A culture‑builder who inspires teams to push harder and level up
Bachelor’s degree in Business, Hospitality, Sports Science, or related field
CPR/AED certified and ready to lead from the front
You don’t wait for momentum — you create it.
WHAT YOU’LL DO
Own every aspect of club operations: sales, staffing, training, member experience
Oversee and manage your team of leaders and their departments: Personal Training, Front Desk, Group Fitness, Facilities/Maintenance
Drive membership revenue, smash KPIs, and coach your team to victory
Build a culture that’s positive, electric, and fiercely goal‑driven
Ensure your club becomes the undisputed fitness destination in your city
Lead with confidence, clarity, and Crunch‑level energy
WHERE YOU’LL LEAD
SIR Fitness operates 13 Crunch locations across Southern California, including: Anaheim • Orange • Garden Grove • Huntington Beach • Fountain Valley • Tustin • Placentia • San Clemente • Vista • Oceanside • Carmel Valley • University Square • Eastlake
Our clubs feature:
Olympic lifting platforms
Turf + functional zones
HIIT classes and incredible Group Fitness programming
Rest and Recover lounges
State of the art equipment for every fitness level and style
You bring the fire. We bring the arena.
WHY YOU’LL LOVE IT
Compete with other GMs for bonus cash and bragging rights
Build a team that reflects your leadership style and ambition
Grow your career in a rapidly expanding franchise
Work in an environment packed with energy, drive, and endorphins
Ready to lead with passion, inspire with purpose, and win with integrity?
Your next chapter starts now. Apply today and take the helm at Crunch Fitness
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