Regional Sales Manager

Philly's Best Steak Company Inc. is a leading family-owned meat processing facility in the Philadelphia area, specializing in high-quality Philly-style steak products. As the Regional Sales Manager, you will promote, generate leads, acquire customers, manage distribution, and drive profitability in your assigned region. Working closely with our nationally recognized broker, you will market and sell our product line while expanding our brand presence. Salary Range: Reimbursed Expenses Schedule: Monday – Friday (with occasional additional hours) Sales and Business Development Develop and execute strategic sales plans to achieve and exceed sales and distribution targets within your assigned region. Identify new business opportunities, establish new accounts, and nurture existing client relationships to promote Philly’s Best brand growth. Maintain an active regional sales pipeline, document progress in the CRM system, and update opportunity stages weekly to ensure visibility of all pursuits and upcoming volume. Drive growth across all core PBS channels, including broadline distributor foodservice, multi‑unit commercial chains, non‑commercial segments, contract management companies, NACUFS, military programs and co‑pack/industrial. Collaborate with marketing teams to implement effective promotional strategies and product campaigns. Conduct annual and quarterly product training. Assist in negotiating yearly and quarterly marketing programs with distributor. Develop and manage a detailed lead database while continually seeking new customers to generate business. Support Senior Regional Sales Manager – National Accounts with Restaurant Depot locations in your assigned region. Broker Management Recruit, train, and manage a network of brokers within the region to ensure comprehensive coverage and maximization of sales efforts. Provide clear direction, expectations, and ongoing support to brokers, fostering strong working relationships. Monitor broker performance, provide timely feedback, and implement improvement plans as needed. Maintain a well‑stocked sample availability at broker offices. Complete the required Broker Activity Reports for each CORE office in the territory and review quarterly performance against budgeted goals, KPIs, and action plans. Conduct quarterly business reviews with broker leadership, addressing gaps versus plan and updating territory‑level strategies as needed. Ensure brokers adhere to sample usage guidelines, maintain sufficient sample inventory, and follow established reporting and documentation expectations. Market Analysis Conduct thorough market research to identify trends, competitive landscape, and customer preferences to inform business decisions. Analyze sales data and customer feedback to adapt strategies and refine product positioning for optimal market penetration. Utilize category management insights and competitive data to support operator menu recommendations, fact‑based selling, and new product development opportunities. Maintain regular communication with key clients, distributors, and brokers to address inquiries, resolve issues, and ensure exceptional customer satisfaction. Collaborate with customer service teams to ensure orders are processed accurately and timely. Manage relationships with regional and national chain operators. Lead major customer presentations, product cuttings, menu ideation sessions, and quarterly business reviews for key operators and distributors. Develop comprehensive regional plans outlining sales objectives, target accounts, and strategic approaches for achieving goals. Monitor progress against regional plans, making necessary adjustments to ensure alignment with overall company objectives. Identify risks to forecast attainment early and implement corrective action plans, adjusting quarterly account strategies to ensure achievement of annual budget. Reporting and Documentation Own monthly, quarterly, and annual volume forecasts for the assigned region, ensuring accuracy, timely updates, and alignment with company goals. Submit weekly sales reports, program requests, pricing submissions, and other internal documents by required deadlines. Prepare regular reports on sales activities, market trends, and broker performance for management review. Maintain accurate records of sales interactions, contracts, and correspondence. Maintain complete and accurate CRM documentation for all leads, sales activities, opportunities, sample requests, and operator engagements. Cross‑Functional Collaboration Collaborate with internal teams such as marketing, production, and logistics to ensure smooth operations, accurate forecasting, and timely order fulfillment. Provide support for National Accounts. Collaborate with Marketing and R&D on product cuttings, product improvements, ideation sessions, and commercialization of new items based on customer needs and VOC insights. Skills and Qualifications Proficiency in Microsoft Office Suite. Minimum 5 years’ experience in food sales generation. Minimum 3 years’ B2B sales experience. Experience with inside and field sales. Minimum 3 years’ managerial experience in food sales and marketing, preferably with a food manufacturer. Bachelor’s degree preferred. Strong forecasting discipline with ability to analyze trends, identify risks, and build corrective action plans. Working knowledge of pricing structures, margin guardrails, and program approval workflows. Proficiency with CRM systems and adherence to all Sales, Customer Experience, and R&D SOPs. Digital customer log for all sales leads and buyer contacts. Weekly sales report documenting efforts and accomplishments. Must live within 50 miles of the assigned region. Ability to travel by vehicle 5 days per week. A valid driver’s license with a clear record. Occasional overnight travel to Philadelphia, PA for training and meetings. Ability to lift objects up to 60 pounds during food shows and sales calls. Effective communication and teamwork skills. Ability to operate independently from a remote office. Outstanding interpersonal skills. Seniority Level Mid‑Senior level Employment Type Full‑time Job Function Sales and Business Development Industry Food and Beverage Manufacturing #J-18808-Ljbffr