Business Insights Analyst

Job Description

Job Description

CRUNCH FITNESS : Business Insights Analyst

WORK LOCATION: New York, NY (Hybrid, 3 days per week in office)
REPORTS TO: VP, Business Insights & Analytics
STATUS: Exempt
COMPENSATION:         $85,000 to $115,000 base, plus annual bonus eligibility

WHO WE ARE
Crunch Fitness is a rapidly expanding fitness brand with more than 600 franchised and corporate-owned gyms across the United States and internationally.

Our unfiltered philosophy of No Judgments drives us to create welcoming gyms and communities for everyone. We make serious fitness fun by combining exercise, entertainment, and innovation.

As one of the fastest-growing brands in the fitness industry, Crunch offers the opportunity to join a high-growth organization where professional development and career advancement are plentiful. Together, we are redefining the fitness experience.

YOUR IMPACT
The Business Insights Analyst works directly with the VP, Business Insights & Analytics to sharpen how Crunch understands its own business. This is an analytical strategy role, not a reporting role: you will turn business questions into structured analysis and member and club data into something an executive can act on quickly.

The Business Insights & Analytics team sits at the intersection of technology, operations, and franchise strategy, supporting franchise operations, member experience, finance, marketing, innovation, people & culture, and real estate.

ABOUT THE ROLE
The Business Insights Analyst is responsible for helping leadership understand what is happening across the business, why it is happening, and what actions should be taken as a result.

This role combines business intelligence, strategic analysis, executive reporting, AI-enabled analytics, and model development. Success requires equal parts technical skill, business acumen, intellectual curiosity, and the ability to communicate clearly with executive stakeholders.

You will work across a broad range of critical business functions, helping drive decision-making related to membership growth, retention, ancillary revenue, pricing strategy, real estate expansion, and operational performance.

Key Responsibilities:

Executive Reporting

• Support daily, weekly, monthly, and recurring executive reporting
• Analyze key business metrics and identify performance drivers
• Present insights in a clear, concise format that enables rapid decision-making
• Translate complex data into executive-ready recommendations

Performance Analysis

• Conduct deep-dive analyses across membership, retention, and ancillary services
• Identify trends, opportunities, risks, and root causes
• Develop structured approaches to answering complex business questions
• Partner with stakeholders across the organization to solve business challenges

Reporting Infrastructure & Data Integrity

• Support the development of scalable reporting infrastructure
• Combine internal, external, and market data sources to create richer business insights
• Collaborate with engineering and data teams to validate data accuracy
• Ensure methodologies and assumptions are documented and defensible

Pricing & Real Estate Modeling

• Support analytical models used for pricing strategy
• Support club site-selection and real estate scoring methodologies
• Deliver analysis that informs investment and growth decisions

AI-Enabled Analysis

• Build and improve AI-driven analytical workflows
• Utilize agentic tools to increase speed and efficiency
• Evaluate AI-generated outputs and ensure accuracy before executive review
• Identify opportunities to integrate AI into ongoing analytical processes

WHAT YOU'LL NEED

Required Qualifications:

• Bachelor's degree required
• 2-5 years of experience in business insights, analytics, FP&A, strategy consulting, management consulting, technology consulting, or a related field
• Strong SQL proficiency
• Experience with BI and visualization platforms such as Tableau, Power BI, Looker, or Domo
• Advanced Microsoft Excel and PowerPoint skills

Preferred Attributes:

• Strong analytical and problem-solving mindset
• Curiosity to investigate anomalies and uncover root causes
• Experience leveraging AI tools in business analysis environments
• Excellent communication and presentation skills
• Ability to simplify complex concepts for non-technical audiences
• Comfortable operating in a fast-paced, high-growth environment
• Strong sense of ownership and accountability

BENEFITS

• Performance-based bonus eligibility
• Generous, flexible paid time off
• 401(k) plan with discretionary matching opportunities.
• Comprehensive medical, dental, and vision benefits – because your health matters
• Health savings and flexible spending accounts
• Basic life and AD&D insurance, plus short-term and long-term disability coverage
• Employee Assistance Plan, which offers confidential counseling and support services whenever you need it.
• Education assistance program
• Free Crunch Gym Membership across all our clubs, nationwide
• Milestone Anniversary Recognition program

Crunch offers competitive salaries and benefits, including medical/dental/vision plans, life and accident insurance, educational expense reimbursement, employee assistance program, flexible work hours (availability varies by office and job function), free gym membership for active employees, and more.

Crunch believes that all persons are entitled to equal employment opportunity and does not discriminate against nor favor any applicant because of race, color, religion, sex, age, veteran status, disability, national origin or ancestry, sexual orientation, gender identity, gender expression, transgender status or any other basis protected by federal, state or local law or ordinance or regulation. Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, and not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Crunch will make reasonable accommodations to known physical or mental limitations of an otherwise qualified applicant with a disability, unless the accommodation would impose an undue hardship on the operation of our business.

Flexible work from home options available.