Senior Marketing Strategist, Practice Management

Job Description:

Providing for loved ones, planning rewarding retirements, saving enough for whatever lies ahead - our policyholders count on us to be there when it matters most. It's a big ask, but it's one that we have the power to deliver when we work together. We collaborate and innovate - pushing one another to transform not just Pacific Life, but the entire industry for the better. Why? Because it's the right thing to do. Pacific Life is more than a job, it's a career with purpose. It's a career where you have the support, balance, and resources to make a positive impact on the future - including your own.

We are actively seeking a Senior Practice Management Strategist to join our Marketing Strategy Team in Newport Beach, CA or Omaha, NE.

This is a high-impact, individual contributor role for someone who thrives in building from the ground up, operates with independence, and takes ownership of outcomes, while working closely with key partners across the business.

In this role, you will lead the strategy, development, and promotion of practice management initiatives that equip financial professionals with additional tools and insights to grow their businesses. You will identify market opportunities, shape scalable solutions, and bring external expertise into the organization to drive business growth.

This is a new role within a Marketing Strategy team of 22 in the Consumer Markets division. You will partner closely with Advanced Design and Retirement Strategy teams, along with marketing strategists and relationship marketers across Life and Annuities. This role requires strong judgment, accountability, and the ability to move work forward with limited direction. You will be expected to be in the office four days a week.

How you'll help move us forward:

• Drive a multi-year practice management roadmap aligned to business priorities and sales strategies.
• Partner closely with Advanced Design and Retirement Strategy teams to identify opportunities and translate them into actionable initiatives.
• Act as the bridge between marketing strategy and execution, ensuring ideas are practical, scalable, and aligned to wholesaler and financial professional needs.
• Identify audience needs through research and field insights, and turn them into resources for the wholesaling team.
• Evaluate the competitive landscape and industry trends to uncover differentiated opportunities.
• Collaborate with internal partners to identify, evaluate, and engage external partners, including agencies, consultants, and industry experts, aligned to specific initiatives.
• Support partner selection and onboarding processes, including research, evaluation, and recommendations, while working in coordination with teams that own existing relationships.
• Contribute to project execution involving external partners, partnering closely with internal stakeholders and, where appropriate, serving as a day-to-day contact for specific initiatives.
• Build business cases, define scope, and develop statements of work for external engagements.
• Develop clear strategy documents, creative briefs, and integrated plans that drive execution and adoption.
• Influence stakeholders and drive alignment across functions to move initiatives forward.
• Track performance and continuously refine approach based on results and feedback.
• Perform additional duties as assigned.

The experience you bring:

• Bachelor's degree in marketing, business, or related field.
• 8+ years of experience in marketing strategy, consulting, practice management, or financial services marketing.
• Proven ability to build and execute strategic roadmaps from concept through delivery.
• Strong critical thinking skills with the ability to turn insights into clear, actionable strategies.
• Experience working with and managing external partners or vendors.
• Ability to develop business cases and define scope for complex initiatives.
• Demonstrated ability to influence stakeholders and drive alignment across teams.
• Strong organizational skills with the ability to manage multiple priorities independently.
• Excellent communication skills, including presenting to senior leaders.
• Ability to simplify complex concepts into practical, usable solutions.

What makes you stand out:

• Background working with financial professionals or within life insurance, annuities, or wealth management.
• Proven ability to develop practice management or sales enablement strategies.
• Familiarity with engaging industry experts or thought leaders.
• Experience evaluating or implementing white-labeled solutions.
• Advanced degree or relevant professional designation preferred.
• Strong executive presence, sound judgment, and the ability to present to senior leaders and gain buy-in.

#LI-TB1

Base Pay Range:

The base pay range noted represents the company's good faith minimum and maximum range for this role at the time of posting. The actual compensation offered to a candidate will be dependent upon several factors, including but not limited to experience, qualifications and geographic location. Also, most employees are eligible for additional incentive pay.

$137,610.00 - $168,190.00

Your Benefits Start Day 1

Your wellbeing is important to Pacific Life, and we're committed to providing you with flexible benefits that you can tailor to meet your needs. Whether you are focusing on your physical, financial, emotional, or social wellbeing, we've got you covered.

• Prioritization of your health and well-being including Medical, Dental, Vision, and Wellbeing Reimbursement Account that can be used on yourself or your eligible dependents
• Generous paid time off options including: Paid Time Off, Holiday Schedules, and Financial Planning Time Off
• Paid Parental Leave as well as an Adoption Assistance Program
• Competitive 401k savings plan with company match and an additional contribution regardless of participation

You Can Be Who You Are

We are committed to a culture of diversity and inclusion that embraces the authenticity of all employees, partners and communities. We support all employees to thrive and achieve their fullest potential.


What's life like at Pacific Life? Visit Instagram.com/lifeatpacificlife

EEO Statement:

Pacific Life Insurance Company is an Equal Opportunity /Affirmative Action Employer, M/F/D/V. If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact a Human Resources Representative at Pacific Life Insurance Company.