Crosby Marketing & Engagement Coordinator (Surry County)

Job Description

Job Description

Use your skills to transform your local community. Goodwill Industries of Northwest North Carolina offers numerous career opportunities with competitive pay, excellent benefits, and the reward of knowing your hard work is helping others.

WHY WORK FOR GOODWILL?

Goodwill Industries of Northwest North Carolina, Inc. (Goodwill) is a 501(c)(3) nonprofit organization headquartered in Winston-Salem, NC. We employ more than 1,100 team members who are dedicated to our mission of providing employment and training services that help people find jobs and reach financial stability. With 52 retail stores, 28 career centers, and dozens of attended donation centers across a 31-county territory, Goodwill is a complex enterprise offering a wide range of career opportunities.

At Goodwill, the work we do makes a difference in the lives of the individuals we serve and, in turn, in the community in which we live. Our business operations provide stability to our organization that is not always enjoyed by nonprofit organizations solely funded by outside sources. Our employees enjoy excellent benefits and a unique work environment that is professional, fast paced, and fulfilling.

Our organization’s values shape our culture and guide our interactions with program participants, customers, and each other. Our shared commitment to Living the Mission; Promoting Teamwork; Driving Improvement; Taking Responsibility for Actions and Behaviors; and Respecting and Appreciating Others is what makes us successful and inspires all that we do.

Want to learn more about Goodwill? Click on the links at the top of this page or go to:

 

Job Summary

The Marketing & Engagement Coordinator manages marketing, public relations, and community engagement for Surry County Crosby Scholars program. Key responsibilities include creating marketing materials and digital content, maintaining the website and social media, supporting fundraising and donor communications, maintaining donor records, coordinating events and volunteer programs, engaging alumni, and strengthening community partnerships. The role also supports student programs, tracks supplies and program data, and provides general administrative assistance.

Key Responsibilities

· Connect with team members to identify annual recruitment marketing needs and develop marketing strategies.

· Work in collaboration with other Crosby programs to promote the brand.

· Design and direct the preparation and printing of marketing materials to promote the Crosby Scholars Program’s mission and services.

· Manage the Marketing & Development Committee.

· Support the Executive Director in annual fundraising events and regular donor communications.

· Maintain the donor database.

· Write press releases, announcements, and articles to distribute to the media and funders.

· Design and prepare digital content, email communications, e-newsletters, and text messages for all audiences.

· Manage online strategies and create the organization’s social media content across all platforms.

· Monitor the organization’s website and make appropriate updates. 

· Maintain consistent branding across all platforms.

· Market sponsorship and volunteer opportunities to individuals, foundations, and corporations.

· Coordinate, promote, and successfully implement the annual Senior Celebration with the High School program team.

· Represent Crosby Scholars through speaking engagements, community fairs, civic groups, and special events.

· Manage volunteer programs for students and community members.

· Work in conjunction with staff to link students to cultural events.

· Manage alumni engagement program and plan and implement an annual alumni event.

· Strengthen and help develop community partnerships to promote engagement and collaboration.

· Track inventory of marketing materials, office supplies, and promotional items and order/reorder as needed.

· Assist with general program activities, photography, correspondence, front desk support, and other duties, as needed.

· Process donations, prepare donor correspondence, and run monthly giving reports.

· Designs, maintain bulletin boards at each school.

· Assist as needed with 6-9th grade program

· Maintain accurate Data for programs.

Education

Bachelor’s degree in marketing, communications, or related field is required

 

Qualifications

• 2+ years of Marketing and Communications experience preferred.
• Experience successfully implementing a comprehensive marketing plan for a nonprofit organization, using a multi-faceted approach.
• Excellent interpersonal, written, and verbal communication skills.
• Must have strong organizational skills, be capable of managing multiple tasks simultaneously, and work well under pressure in a team environment.
• Must be comfortable speaking to small and large groups of students, parents, donors, and volunteers.
• Strong computer literacy skills include Microsoft Word, Google Suite, Canva, social media platforms, and some graphic design abilities.
• Must be able to travel and have a valid driver's license.

 

BENEFITS

 

Goodwill believes strongly in supporting our team members and offers excellent benefits, professional development, and opportunities for internal career growth. We are continuously looking for opportunities to expand our benefits program to accommodate the needs of our team members. While this list is not all-inclusive, some of the many benefits we offer to all employees are:

• Paid Time Off (PTO) 
• Money Purchase Pension Plan
• 403(b) Retirement Savings Plan
• Employee Assistance Program
• Free Telehealth
• Employee Referral Program
• Quarterly Incentive Programs (for all retail positions)
• Corporate Discount Programs

 

In addition, we offer the following benefits for our full-time team members working 30 or more hours per week:

• Medical Insurance
• Prescription Coverage
• Dental and Vision Coverage
• Flex Spending Accounts (Medical and Dependent Care)
• Short & Long-Term Disability 
• Life Insurance
• Tuition Reimbursement

 

 

EOE. E-Verify Employer.