Direct Response Web Designer

Zacks Investment Research was formed in 1978 to provide independent research and analysis to both institutional and individual investors. Our Internet Group helps individuals become more successful investors with research tools and commentary on our main website: Job Description We are seeking a persuasive direct‑marketing web designer with four or more years of experience to join our team at Zacks Investment Research. You’ll be part of our Zacks.com business unit based in Chicago, IL that is experiencing tremendous growth. Compel intelligent, stock‑savvy investors to take immediate action by subscribing to our investment research services via designing online ads, emails, landing pages, and videos that are constantly tested and improved—where controls are created to be beaten. You will work closely with our copywriters and translate their winning copy into visuals that drive response. You will also work with the expansive marketing team to ensure messages get out on time. We will rely on your experience and judgment to assist in large marketing campaigns, as well as handling smaller projects that require a quick turnaround. We’ll lean on your skills to help us meet our goals. Responsibilities Creating fantastic ads, emails, landing pages, videos, and other marketing materials that beat our controls. Working directly with our team of copywriters and marketing managers to produce awesome marketing collateral in a timely fashion. Generating new ideas and innovations based on sound research, best practices, and measurable tests. Producing and expanding existing campaigns while maintaining the core creative. Being compelling and persuasive. Qualifications Excellent persuasive design skills with professional appeal. Ability to hand‑code standards‑compliant HTML and CSS. Proficiency with standard design software. Deliver projects on time. Detail oriented. Generate creative ideas in a highly interactive environment. Ability to manage multiple projects and timelines. Excel in a team environment and communicate clearly with peers. Familiarity with basic concepts of investing and finances. Familiarity with direct response marketing. BA/BFA (or equivalent experience) in graphic design/commercial art. 4+ years related professional experience in design and marketing. Compensation Salary and bonus plan will be offered commensurate with experience. EEO Statement All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr Zacks-Investments