Vice President, Brand and Public Relations

POSITION SUMMARYThe Vice President, Public Relations leads the modernization, integration, and performance of McCarthy’s public relations function and is the owner of the enterprise McCarthy story and voice. Reporting to the SVP, Marketing and Brand, this leader ties the regions together into one unified PR strategy -creating a more strategic, efficient, and enterprise-aligned model that strengthens reputation, improves coordination across regions, and delivers measurable business value while preserving local relevance.This is an architect-and-operator role focused on structure, scale, unification, and vendor management. It owns the agency ecosystem and the future of agency work; it does not own crisis communications, which sits with the Director, Public Relations.RESPONSIBILITIESOwn the enterprise McCarthy story and voice — the single, differentiated narrative McCarthy carries into the market.Tie the regions together into one unified PR strategy that preserves local relevance while improving enterprise consistency, governance, and scale.Assess and manage the PR agency ecosystem — audit relationships, scopes, contracts, and spend; manage inter-agency relationships; and define the future of agency work, including FleishmanHillard as primary AOR and the regional roster.Develop a cost-savings and operating-model proposal, and build governance, intake, workflows, and measurement.Own the integrated enterprise PR plan (e.g., the Q4 plan) aligned to campaigns, executives, regions, and milestones.Build enterprise systems: media list aggregation, go-to-market toolkits, the speakers bureau operating model, and external-leader amplification.Partner with the Director, Public Relations on executive visibility and thought leadership, and with brand, digital, social, events, and business leaders across the enterprise. What success looks likeMcCarthy has a clearer, more consistent external voice and one unified, enterprise-aligned PR strategy.The agency ecosystem is simpler, higher-performing, and more cost-effective, with clear governance.PR is less fragmented and more strategically led, with measurement and visibility at the enterprise level.QUALIFICATIONSBachelor’s degree in public relations, communications, journalism, marketing, or a related field, or equivalent experience.Minium 12+ years of progressive PR and communications experience, including enterprise strategy and agency management.Experience leading in a decentralized/matrixed environment strongly preferred.Ability to balance enterprise consistency with regional flexibility.Operate both strategically and operationallySkilled at agency strategy and vendor managementAbility to lead through influence across regions and functions. CapabilitiesEnterprise PR strategy and unificationEnterprise storytelling, voice, and narrativeAgency strategy and managementOperating model, governance, and measurementExecutive amplification and speaker strategyCross-functional and cross-regional leadershipMcCarthy is proud to be an equal opportunity employer, including disability and protected veteran status.NOTICE TO EXTERNAL SEARCH FIRMS: McCarthy’s Talent Acquisition Team is the only authorized representative permitted to engage with external search firms, staffing agencies, or other third-party recruiting partners. McCarthy maintains an Approved Agency List for recruiting partners, which is reviewed and updated annually.McCarthy will only consider submissions from agencies with a signed fee agreement in place for the current year. McCarthy does not accept unsolicited resumes, candidate submissions, or referrals from agencies that do not meet these requirements.If a candidate is submitted without an active agreement, McCarthy will have no obligation to pay any fees and reserves the right to contact, engage, interview, or hire such candidate(s) without any financial or other responsibility to the submitting agency. Unsolicited resumes, including those sent directly to hiring managers or other employees, will be considered the property of McCarthy.