Senior Director, Digital Revenue Strategy

Senior Director, Digital Revenue Strategy

We are partnering with a rapidly growing hospitality organization seeking a strategic and analytically driven leader to oversee digital customer acquisition and revenue performance initiatives across a portfolio of hotels. This individual will play a critical role in maximizing direct bookings, improving channel efficiency, and aligning marketing investment strategies with broader commercial objectives.

This is a remote opportunity with some travel.

Benefits

• Competitive compensation package with bonus potential
• Executive-level leadership opportunity within a growing organization
• High-impact role with visibility across commercial and operational teams
• Opportunity to shape digital growth strategy across multiple hotel assets
• Collaborative with access to enterprise marketing support and external partners
• Long-term career growth and advancement potential
• Remote opportunity with some travel

Responsibilities

• Develop and execute digital acquisition strategies focused on driving bookings, revenue growth, and channel performance
• Oversee optimization efforts across paid search, paid social, metasearch, display advertising, and third-party travel platforms
• Partner closely with revenue management, brand marketing, and property leadership teams to align campaign execution with business goals
• Manage agency relationships, media investment pacing, and ongoing testing initiatives to improve conversion and return on spend
• Monitor performance trends, booking behaviors, and demand shifts to provide actionable recommendations to stakeholders
• Evaluate emerging technologies, platform capabilities, and digital marketing opportunities to support continuous improvement

Qualifications

• Bachelor's degree required; advanced business or marketing education preferred
• 8+ years of experience leading digital marketing or ecommerce initiatives within hospitality or travel-focused environments
• Strong understanding of hotel distribution strategy, direct booking initiatives, and digital demand generation
• Experience working with branded hotel systems, franchise marketing tools, and commercial platform integrations
• Proven ability to manage cross-functional partnerships, external agencies, and multi-channel media strategies
• Strong analytical mindset with the ability to interpret performance data and translate insights into revenue-driving actions