Open app
Sign up to access all features of our service.
  • Job search
  • Favorites
  • Create a CV
    New
  • Salaries
  • Subscriptions

Fractional Chief Marketing Officer (CMO)

Full-time

Learntastic

Texas

Fractional CMO — B2C 

LearnTastic · Fractional / Part-Time Engagement 
Location: Remote (Should be based out of USA)

About the Role 

LearnTastic is hiring a Fractional CMO to own the B2C marketing function end-to-end — go-to-market strategy, organic growth, brand, and all marketing channels for the consumer/subscription side of the business. This role works alongside (not overlapping) our B2B fractional lead, who owns product marketing and sales enablement for the enterprise motion. 

Key Responsibilities 

  • Own end-to-end B2C go-to-market strategy, including channel mix, pricing/packaging input, and growth roadmap 

  • Build and lead the transition from paid-dependent acquisition to a sustainable organic engine (SEO, content, community, lifecycle/retention) 

  • Own B2C brand identity, positioning, and messaging across web, email, and campaigns 

  • Manage all B2C marketing channels: paid media, SEO/organic, email/lifecycle, social, content, and partnerships 

  • Own core B2C metrics — CAC, LTV, conversion, retention — and report against them 

  • Direct and manage external agencies/vendors currently in flight 

  • Partner with product and sales leadership to keep B2C and B2B efforts aligned but distinct 

Requirements 

  • EdTech experience required — direct experience in online education, certification/compliance training, or an adjacent regulated-learning vertical (non-negotiable) 

  • Proven track record leading a B2C subscription or SaaS marketing function through a comparable growth stage (ideally through or past an ARR plateau similar to LearnTastic's) 

  • Demonstrated success shifting a business from paid-led to organic-led acquisition 

  • Strong brand/positioning background, with hands-on (not just delegated) execution ability 

  • Prior fractional or interim CMO experience strongly preferred 

  • Comfortable working lean — this is a hands-on operator role, not a pure strategist seat 

Nice to Have 

  • PLG (product-led growth) experience 

  • AI-native marketing tooling fluency (SEO/AEO/GEO tools, CRM/lead-enrichment automation) 

  • Experience managing multiple external agencies simultaneously 

Engagement 

Fractional, part-time/flexible hours. Scope and cadence to be defined during the proposal stage. 

Apply
Vacancy posted 2 days ago
Similar jobs that could be interesting for youBased on the Fractional Chief Marketing Officer (CMO) in Texas vacancy
  • Fractional Marketing Manager

    $3,000 - $5,000 per month

     ...TENGOINTERNET Fractional Marketing Manager Part-time contract (1099) • ~10–15 hours/week • Remote (Central Texas preferred) • $3,000–$5,00...  ...via a repeatable sequence. What this role is not • Not a CMO or strategy role — leadership sets direction; you’ll have a seat... 
    Suggested
    Contract work
    Part time
    For contractors
    Remote work
    Flexible hours
    Shift work

    TengoInternet

    Austin, TX
    6 days ago
  • Head of Marketing Management Remote (m/f/d)
     ...Chief Marketing Officer (CMO) About the Company Profitable, bootstrapped consumer brand helping families preserve and share memories and stories. Industry Internet Type Privately Held About the Role The Company is seeking a Chief Marketing Officer... 
    Suggested
    Remote work

    Confidential

    Fort Worth, TX
    1 day ago
  • Head of Marketing, Hospitality
     ...Chief Marketing Officer (CMO) About the Company Premier regional gaming & hospitality company Industry Gambling & Casinos Type Privately Held About the Role The Company is in search of a Chief Marketing Officer (CMO) with a strong strategic and... 
    Suggested

    Confidential

    Houston, TX
    4 days ago
  • Head of Recruitment Marketing
     ...Chief Marketing Officer (CMO) About the Company Innovative provider of edge computing, virtualization & IT solutions Industry Computer Software Type Privately Held Founded 2007 Employees 201-500 About the Role The Company is seeking a Chief... 
    Suggested

    Confidential

    Austin, TX
    4 days ago
  • Head of Marketing (Only from Agency)
     ...Chief Marketing Officer (CMO) About the Company An established enterprise software company making major investments in AI and product innovation. Industry Computer Software Type Privately Held About the Role The Company is in search of a Chief Marketing... 
    Suggested

    Confidential

    Austin, TX
    3 days ago
  • Head of Recruitment Marketing
     ...Chief Marketing Officer (CMO) About the Company A fast-growing ETF issuer with several billion dollars in assets under management. Industry Financial Services Type Privately Held About the Role The Company is seeking a Chief Marketing Officer to... 

    Confidential

    Austin, TX
    4 days ago
  • Head of Marketing and Advertising
     ...Chief Marketing Officer (CMO) About the Company Growth-focused company seeking a visionary marketing leader to drive revenue. Industry Consumer Services Type Privately Held About the Role The Company is in search of a Chief Marketing Officer (CMO... 

    Confidential

    El Paso, TX
    1 day ago
  • Head of Marketing and Advertising
     ...Chief Marketing Officer (CMO) About the Company Influential institution of health sciences Industry Higher Education Type Educational Institution Founded 1979 Employees 501-1000 Categories Education Colleges & Universities Saint Augustine... 

    Confidential

    Austin, TX
    2 days ago
  • Head of Recruitment Marketing
     ...Chief Marketing Officer (CMO) About the Company Globally distributed software platform providing testing management services Industry Information Technology and Services Type Privately Held, VC-backed Founded 2012 Employees 201-500 Funding... 

    Confidential

    Dallas, TX
    5 days ago
  • Head of Recruitment Marketing
     ...Chief Marketing Officer (CMO) About the Company Globally recognized travel platform specializing in diverse accommodations Industry Computer Software Type Privately Held, VC-backed Founded 2018 Employees 11-50 Specialties vacation rentals... 

    Confidential

    Dallas, TX
    1 day ago
  • Chief Marketing Officer (CMO), Retail Medical & Healthcare Services
     ...Chief Marketing Officer (CMO), Retail Medical & Healthcare Services About the Company Innovative, rapidly scaling healthcare services company transforming primary and concierge care. Industry Hospital & Health Care Type Privately Held, Private Equity... 

    Confidential

    El Paso, TX
    2 days ago
  • Fractional Head of Sales (B2B Technical - Low Voltage -AV -Security )
     ...Job Description Job Description Benefits: ~ Flexible schedule Title: Fractional Head of Sales (B2B Technical – Low Voltage / AV / Security) Company: Binyod LLC – Houston, TX Job Type: Contract / Fractional (20–30 hours per week) Location:... 
    Contract work
    Flexible hours

    Binyod LLC

    Houston, TX
    a month ago
  • VP of Marketing / CMO

    $300k - $350k

     ...Job Description Job Description Vice President of Marketing / Future CMO Dallas - RELOCATION AVAILABLE Total Compensation: $30...  ...senior marketing leadership role such as VP Marketing, CMO, Chief Growth Officer or similar. A proven track record of delivering... 
    Local area
    Relocation

    YourCode

    Dallas, TX
    24 days ago
  • Chief Marketing Officer
     ...Job Description Job Description OVERVIEW The Chief Marketing Officer is responsible for setting the enterprise marketing strategy and accelerating...  ...across Cavender’s retail stores and Ecommerce channels. The CMO owns the company’s customer growth agenda, brand positioning... 
    Local area
    Home office

    Cavender's

    Tyler, TX
    25 days ago
  • Chief Marketing Officer
     ...collective journey and leadership is a shared responsibility.  Chief Marketing Officer We are seeking an exceptional Chief Marketing Officer to...  ...the next generation of our marketing organization. The CMO will have responsibility for both the enterprise brand and... 
    Permanent employment
    Local area

    Asset Living

    Houston, TX
    5 days ago
  • Chief Marketing Officer
     ...by five core values: Vigilant, Owner, Integrity, Champion, and Empower. About the Role Scale Computing is adding a Chief Marketing Officer (CMO) to its executive team to build and lead the marketing function as a strategic growth engine for the company. The CMO will... 
    Temporary work
    Work at office
    Flexible hours

    Scale Computing INC

    Austin, TX
    5 days ago
  • Head of Customer Success, Marketing, and Sales

    $250k - $280k

     ...be. The Opportunity Flywheel is seeking a visionary CMO to architect and drive our global marketing strategy, amplifying Flywheel’s brand, market presence...  ...000 USD - $280,000 USD Working at Flywheel We have office hubs across the globe where team members can go to... 
    Work at office
    Local area
    Immediate start
    Flexible hours

    Flywheel

    Dallas, TX
    3 days ago
  • Chief Marketing Officer
    CHIEF MARKETING OFFICER ABOUT BLAZE MEDIA Blaze Media is one of the nation's largest independent media companies. Products and programming span...  ...you, join us! POSITION SUMMARY The Chief Marketing Officer (CMO) serves as a key member of Blaze Media’s executive leadership... 

    Blaze Media

    Irving, TX
    4 days ago
  • Remote Fractional Head of Customer Success
     ...globally distributed team from the start. We’re looking for a fractional Technical Recruiter to own full-cycle recruiting for technical...  ...or Head of CS for other VC-backed B2B startups that sell to mid-market & enterprise buyers Significant experience managing CS teams, hiring... 
    Hourly pay
    Remote work
    Flexible hours

    GrabJobs

    Pasadena, TX
    4 days ago
  • Marketing Director
     ..., direct, and administer our facility’s marketing and public relations programs and services...  ...SkillsAbility to apply concepts such as fractions, percentages, ratios and proportions to...  ...talk, read or hear. Frequent use of all office related equipment to include; copier/... 
    Work at office

    Mesa Hills Post Acute

    Brownsville, TX
    2 days ago
  • Head of Marketing Management
     ...Marketing Manager Join the team behind the world's leading class management software! About the role We're looking...  ...marketing operations functions. This role reports to the Chief Marketing Officer (CMO) and plays a key part in driving growth, brand visibility... 
    Worldwide
    Work visa
    Relocation package

    iClassPro

    Longview, TX
    3 days ago
  • Head of Marketing (Temp)
     ...Marketing Supervisor The Marketing Supervisor will craft and present the Acra brand to...  ...of measure, using whole numbers, common fractions, and decimals. Ability to compute rate,...  ...Skills Advanced knowledge of Microsoft Office applications (Word, Excel, Outlook, etc)... 
    Temporary work
    Work at office
    Flexible hours

    Acra Lending

    Dallas, TX
    16 hours ago
  • Marketing Communications Manager
     ...platforms to simplify the design process and reduce the time to market for complex System-on-Chip (SoC) and multi-chiplet systems. This...  ...platforms (HubSpot, Salesforce, Marketo or similar) Familiarity with MS Office suite, Email campaign tools (Mailchimp, Familiarity with AI-... 
    Remote work
    Flexible hours

    Baya Systems

    Austin, TX
    4 days ago
  • Chief Medical Officer (CMO)
     ...Job Description Job Description The Chief Medical Officer (CMO) reports to the Chief Executive Officer (CEO) and plays a key role in building and maintaining relationships between hospital management and the medical staff, as well as recruiting new physicians.... 

    Cor-Tec Solutions, LLC

    Dallas, TX
    9 days ago
  • Marketing Communications Manager
     ...The Marketing Communications Manager is responsible for managing the design, implementation, and management of a range of online & offline communication strategies and marketing activities. They work closely with colleagues worldwide in Sales, Product Marketing, Procurement... 
    Local area
    Worldwide

    Adecco USA

    Houston, TX
    2 days ago
  • Marketing & Communications Director
     ...Our work combines hands-on service with cross-cultural learning to help develop informed and engaged global citizens. As the Marketing & Communications Director , you will lead ITF's communications strategy and strengthen the organization's public presence through... 
    Remote work

    INTERNATIONAL TRANSFORMATION FOUNDATION INC

    Sugar Land, TX
    3 days ago
  • Senior Director, Global Brand and Marketing Communications Visa Job listing

    $189.8k - $332.1k

    Senior Director, Global Brand and Marketing Communications Visa is a world leader in payments...  ...communications partner to Visa’s CMO, ensuring alignment across brand, business...  ...hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager.... 
    Work experience placement
    Work at office
    Local area

    Financialnarrative

    Austin, TX
    3 days ago
  • Global Marketing Communications Manager

    $107.27k - $167.2k

     ...Req ID: 137641  Remote Position: Yes  Region: Americas  Country: USA  Summary Celestica’s Corporate Brand, Marketing and Communications team manages the company's internal and external brand and marketing. We are looking for a Senior Marketing Manager who will... 
    Local area
    Remote work
    Worldwide
    Shift work

    Celestica

    Houston, TX
    2 days ago
  • Marketing & Communications Manager
     ...Marketing & Communications Manager - Houston A well-established 501(c)(3) nonprofit organization seeking a Marketing & Communications Manager to lead all marketing, communications, public relations, and social media initiatives. Working closely with executive leadership... 

    Burnett Specialists

    Houston, TX
    2 days ago
  • Head of Marketing Operations Remote

    $80k - $100k

     ...permission to move. We need an up-and-coming marketing leader who wants the keys to a high-...  ...- 4 days per week in our Lewisville office or in the field About Us Christmas Air...  .... The Role Reports to: Ryan (Owner & Fractional CMO) Works closely with: Nathan (Owner - strategy... 
    Full time
    For contractors
    Freelance
    Live in
    Work at office
    Local area
    Remote work
    Overseas

    Christmas Air Conditioning & Heating

    Flower Mound, TX
    5 days ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Fractional Chief Marketing Officer (CMO). Be the first to apply!

Related searches