Marketing Coordinator

Job Summary The Marketing Coordinator supports the work of the SVP, Business Development and focuses on all marketing, advertising, and branding efforts including social media, website, campaigns, trade shows, CRM, event planning, SEO, and other marketing activities. The role is within a small business. Veterans are encouraged to apply. Annual salary range: $60,000 to $65,000. Responsibilities Develop overall marketing strategy and build comprehensive annual marketing plan to sell AVT Simulation's products and services to military acquisition professionals in the U.S. and allied militaries. Assist in the development of business cases for existing and potential product sales. Work with product development teams to produce appropriate marketing materials. Launch campaigns for new products. Manage distribution channels for products. Research and evaluate customer needs, new products that meet those needs, and potential product demand. Ensure effective, branded marketing communications including the company website, social media, outdoor advertising, print media, and other advertising. Analyze the effectiveness of all marketing efforts, including their contribution to sales campaigns, using analytics. Plan and execute all trade shows and public appearances made in the company's name. Serve as a public relations representative as directed by company executive members. Maintain public connections to industry organizations to enhance brand recognition, advertising opportunities, and customer engagement. Support proposals to ensure the company is represented well. Support trademark development, management, and protection. Manage marketing assets such as company trailer with logos and trade show furniture, equipment, and materials. Other Duties This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for the job. Duties, responsibilities and activities may change at any time with or without notice. Qualifications Minimum Requirements Completion of a full course of study in an accredited college or university leading to a Bachelor's or higher degree in Marketing, Advertising, Digital Media, or a related field. Four (4) years of professional experience can be substituted for two (2) years of the educational requirements. Two years of related work experience or a Master's degree in fields listed above without work experience. Ability to use an HTML5 template to create a responsive website. Experience with social media platforms including LinkedIn, Facebook, Twitter, and Instagram. Experience with Search Engine Optimization (SEO). Experience with email campaigns. Hands‑on Photoshop and similar graphic design programs. Interim secret clearance or above preferred. Essential Mental Requirements Excellent written and spoken communication skills for documentation, intra-team, and interdisciplinary communication. Must possess a great attitude and be generally positive. Ability to multitask effectively. Demonstrates a high level of professionalism. Ability to work independently with minimal supervision. Ability to make sound decisions and execute. Must possess effective organizational skills. Intimate understanding of traditional and emerging marketing channels. Essential Physical Requirements While performing the duties of this job, the employee is regularly required to talk or listen, stand, walk, use hands to finger, handle or feel, and reach with hands and arms. The employee is occasionally required to assist with the assembly of a trade show booth and items. Equipment/Software/Tools Used Computer, phone, photocopiers, filing cabinets, and fax machines. Basic computer operating system (Linux, Windows). Microsoft Office Applications (Word, Excel, PowerPoint). Zoho CRM. Photoshop. LinkedIn posting abilities. This is not a TikTok or Snapchat environment. Not looking for “story tellers” or “influencers.” Not a retail sales job. Professional military simulation products and services is what you are marketing. Equal Opportunity Employer Statement EOE - Equal Opportunity Employer-Vet/Disability. Qualified individuals with a disability have the right to request a reasonable accommodation. If you are unable or limited in your ability to use or access our careers website as a result of your disability, request a reasonable accommodation by visiting and follow the instructions at the bottom. #J-18808-Ljbffr