Senior Event Planner
Westfield Insurance
Job Summary The Senior Event Planner, working under limited supervision, is responsible for owning end-to-end planning, strategic design, and execution of high-impact events delivering against business outcomes both at company headquarters and off-site venues. This role partners closely with business units and senior leadership to shape event strategy, elevate engagement, and ensure alignment with business goals. The Senior Event Planner manages complex, multi-day, high-visibility events and serves as a strategicadvisoroneventobjectives,audienceexperience,andmeasurement.Theyalsoprovidecoachingandguidance to other planners and cross-functional partners, ensuring the delivery of consistent, high-quality event experiences. Job Responsibilities StrategicPlanning&Alignment Drives event plans with senior leaders and executives to defineeventstrategy,purpose,targetaudiences,anddesired outcomes for major events. Designsframeworksforeventmeasurement,engagementscoring,andpost-eventinsights;synthesizes recommendations to inform event strategy. Designs and deployseventstrategytostrengthenbrandpresence,reinforcebusinesspriorities,andenhance internal and external engagement. EventExecution&Oversight Owns end-to-endplanningandexecutionofcomplex,high-profile,ormulti-dayevents,ensuringseamless experiencesandalignmentwithstrategicobjectivesatbothat company headquartersandoff-sitevenues. Developseventprograms,schedules,andcontentexperiencesthatengageparticipantsandsupportbusiness goals. Servesastheprimaryon-sitelead,overseeingalloperations,staff,vendorpartners,andreal-timedecision-making at both headquarters and off-site venues. Develops event programs,includingschedulingspeakers,entertainment, workshops, and other activities. Ensures the program aligns with the event's objectives and provides an engaging experience for attendees. Oversees on-site event operations, including managing staff, coordinating with vendors, troubleshooting problems,andensuringaseamlessexperienceforattendees atbothheadquartersandoff-sitevenuesand locations Buildsandmanagesonlineregistrationwebsitesandreportingdashboardsforeventperformance,attendee data, and post-event analytics. Reviewsandinterpretssurveyresults,identifyingtrends,insights,andopportunitiesforcontinuous improvement. Budget+VendorManagement Ownslarge-scaleeventbudgets,includingscenarioplanning,costmodeling,andexecutivebudgetjustification. Negotiatesvendorcontracts,managesrisk,andensuresservice-leveladherenceforenterprise-levelevents. Providesprofessionalproposalsandcomprehensivebudgetreportingacrosstheentireeventlifecycle. Communication+StakeholderLeadership Owns and managesallcommunicationrelatedtoeventstrategy,planning,production,participantupdates,and executive-level reporting. Buildsandmaintainstrustedbusinessrelationshipswitheventsponsorsandhosts,providingstrategiccounsel and consistent hospitality standards. Facilitatescross-functionalplanningteams,ensuringalignmentwithCommunications,Marketing,Distribution, and individual Segments. TeamDevelopment MentorsotherjuniorEventPlannersbyprovidingguidance,feedback,andbestpracticesonlogistics, stakeholder alignment, hospitality standards, and event strategy. Supportsonboardingandtrainingofnewteammembers,includingcommunicationsandeventplanningtools. Collaborateswithstakeholderstodevelopeventprograms,includingschedulingspeakers,entertainment, workshops, and other activities. Ensures the program aligns with the event's objectives and provides an engaging experience for attendees. Oversees on-site event operations, including managing staff, coordinating with vendors, troubleshooting problems,andensuringaseamlessexperienceforattendees atbothheadquartersandoff-sitevenuesand locations Job Qualifications 5 - 7yearsofexperienceinEventManagement,HospitalityManagementorarelatedfield. Bachelor’sdegreeinHotelManagement,EventManagementorcommensurateexperience. Location Hybrid- defined as working three or more days per week in the office if the employee's residence is within 50 miles of Westfield Center, OH; OR Remote-if the employee resides more than 50 miles from Westfield Center, OH. Behavioral Competencies Collaborates Communicates Effectively Customer Focus Decision Quality Nimble Learning Technical Skills Planning&Scheduling Reporting EventPlanningSoftware Venue Management Audiovisual(AV)Equipment EventRegistrationSystems EventMarketingandPromotion Event Production Event Technology ContractNegotiation EventDataAnalytics This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management. We are an equal opportunity employer/minority/female/disability/protected veteran. #J-18808-Ljbffr Westfield Insurance
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