Director, Product Marketing

Who We AreApplied Materials is a global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. We design, build and service cutting-edge equipment that helps our customers manufacture display and semiconductor chips – the brains of devices we use every day. As the foundation of the global electronics industry, Applied enables the exciting technologies that literally connect our world – like AI and IoT. If you want to push the boundaries of materials science and engineering to create next generation technology, join us to deliver material innovation that changes the world. What We OfferSalary:$189,000.00 - $260,000.00Location:Santa Clara,CAYou’ll benefit from a supportive work culture that encourages you to learn, develop, and grow your career as you take on challenges and drive innovative solutions for our customers. We empower our team to push the boundaries of what is possible—while learning every day in a supportive leading global company. Visit our Careers website to learn more. At Applied Materials, we care about the health and wellbeing of our employees. We’re committed to providing programs and support that encourage personal and professional growth and care for you at work, at home, or wherever you may go. Learn more about our benefits. Key ResponsibilitiesProvides leadership and direction through managers to ensure that overall marketing function is effectively meeting the organization’s strategic goals for a segment/ functional areaDirects the development of market requirements within a segment/functional area of specific products or product lines including product strategy definition, requirement analysis, technology product roadmaps and pricing.Direct and controls the activities of a segment/functional area and leads effective marketing and cross-functional teamsDirects the development of segment/functional business plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.Recommends to GM how to most effectively deploy resources to achieve business goals for a segment/ functional areaDirects the competitive analysis of specific products or product lines. Monitors market research, competitive activity and identifies/evaluates customer needs; assess competitive advantages and recommends techniques and product enhancements to increase market penetration. Demonstrates expert understanding of pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductionsDrives effective interface with engineering, manufacturing and sales to develop new products and enhance existing products as well as communicate critical market needs and time requirementsFunctional KnowledgeDemonstrates broad and comprehensive understanding of different systems, theories and practicesBusiness ExpertiseApplies broad industry and commercial awareness to drive financial and operational performance across business unit, department or sub-functionsLeadershipLeads through subordinate managers of managers; executes segment/functional business plans and contributes to the development of segment/functional strategyProblem SolvingDirects the resolution of highly complex or unusual business problems applying advanced analytical thought and judgment ImpactGuided by segment/functional strategy, impacts results of a department, business unit or sub-function or facilitates the work done by other segments/functions by providing support to impact the businessInterpersonal SkillsNegotiates and influences the opinions of others at the senior executive level and in external organizations; exercises sensitivity to the audience Position requires understanding of Applied Materials global Standards of Business Conduct and compliance with these standards at all times. This includes demonstrating the highest level of ethical conduct reflecting Applied Materials' core values.Additional InformationTime Type:Full timeEmployee Type:Assignee / RegularTravel:Yes, 10% of the TimeRelocation Eligible:NoThe salary offered to a selected candidate will be based on multiple factors including location, hire grade, job-related knowledge, skills, experience, and with consideration of internal equity of our current team members. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.Applied Materials is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.In addition, Applied endeavors to make our careers site accessible to all users. If you would like to contact us regarding accessibility of our website or need assistance completing the application process, please contact us via e-mail at View email address on click.appcast.io, or by calling our HR Direct Help Line at View phone number on click.appcast.io, option 1, and following the prompts to speak to an HR Advisor. This contact is for accommodation requests only and cannot be used to inquire about the status of applications.SummaryLocation: Santa Clara,CAType: Full time