Director, Consumer Marketing - Psychiatry Brand & Growth
Bristol-Myers Squibb
Bristol Myers Squibb is seeking a Director of Consumer Marketing (Psychiatry) to lead COBENFY's consumer strategy across patient and care partner audiences, integrating paid media, TV, digital, CRM, and patient support channels. You will build journeys, personas, and messaging, lead a diverse team, manage budgets, and partner with cross-functional teams to ensure compliant, high-impact campaigns that advance access and adherence for serious mental illness. #J-18808-Ljbffr
Vacancy posted 1 day ago
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