Marketing Strategist - Transmission & Distribution
Burns & McDonnell
DescriptionThe Marketing Strategist partners with business development, account, technical and marketing leaders to develop and execute strategic marketing plans that support business line growth, priority client relationships and pursuit success. The strategist coordinates people, inputs, timelines and deliverables across concurrent initiatives, including pursuits, account plans, client engagement activities and business development materials. This role applies sound judgment, anticipates needs, and turns business priorities into clear marketing actions that strengthen client relationships and advance organizational goals.Support the development and execution of business line marketing plans, account marketing plans and client-specific strategies aligned with business goals.Coordinate and lead marketing support for priority accounts and pursuits, including positioning, proposals, presentations, statements of qualifications, interview preparation and other pursuit materials.Partner with account managers, business development staff and technical teams to understand client needs, identify opportunities and develop relevant, client-focused messaging and materials.Responsible for client engagement activity coordination, which may include client meetings, relationship-building events, client review presentations and other account initiatives.Develop and organize account-specific content, presentations, reports and other materials that communicate the organization’s capabilities and support client relationships.Collaborate with corporate marketing, creative and other internal resources to develop and deliver effective print and digital materials.Manage marketing workstreams by coordinating contributors, inputs, schedules, feedback and deliverables; monitor progress and raise issues that may affect quality or deadlines.Balance competing priorities across accounts, pursuits and business line initiatives; establish deadlines and recommend adjustments when capacity or timing constraints arise.Prepare for and coordinate marketing and account meetings; document decisions and action items, track follow-through and close communication loops.Track client touchpoints, feedback and relevant account or market information; share insights with account and business line teams to inform future marketing activity.Support integrated marketing initiatives that may include events, conferences, thought leadership, public relations, digital content and awards.Provide updates on marketing plans and deliverables as priorities or client needs change.Performs other duties as assigned.Complies with all policies and standards.QualificationsBachelor's degree in marketing, communications, business administration, or related field. and 4 years in marketing, business development, or sales with a professional services firm required.Excellent verbal and written communication skills.Ability to manage multiple projects/initiatives in a fast-paced deadline driven environment.Problem solving, strategic thinking/planning and organizational skills required.Proficient in Microsoft Office.Job Field: MarketingJob Type: ExperiencedSchedule: Full-timeTravel: Yes, 10 % of the Time
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