Social Media & Content Manager

The Social Media & Content Manager owns FTL UTD’s organic social presence across Instagram, TikTok, X (Twitter), Facebook, and YouTube – creating content that grows our fanbase, engages the South Florida community, and builds the most passionate supporter culture in the USL. Responsibilities Develop and execute the organic social media content calendar across all platforms Create, shoot, and edit short-form video content daily (Reels, TikTok, YouTube Shorts) Write compelling bilingual (English/Spanish) copy for all social posts Cover live match days on-site for real-time social content Engage with fans, supporters groups, and community accounts Monitor trends and identify timely content opportunities Collaborate with Video, Design, and PR teams on campaign-level content Report weekly on organic reach, follower growth, and engagement metrics Qualifications 2 years of social media management experience Strong content creation skills: can shoot and edit vertical video independently Native understanding of Instagram, TikTok, X, and YouTube algorithm dynamics Bilingual (English/Spanish) strongly preferred Preferred Passion for soccer and familiarity with South Florida’s Latin sports culture Experience growing an account from under 10K followers Photography skills This is a hands-on, in-person role in a fast-paced, high-growth environment. Candidates should be prepared to work approximately 60 hours per week across six days and thrive in a culture built on hard work, accountability, and opportunity. Compensation Salary range: $28,000 – $36,400, depending on experience. Eligible for performance bonus tied to audience growth, engagement, content performance, ticket sales, and achievement of key organizational marketing objectives. #J-18808-Ljbffr