Director of Account Based Marketing [Remote]

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director of Account Based Marketing based in United States.

This senior leadership role will own the strategy, development, and performance of account-based marketing across a B2B client portfolio. You’ll serve as the primary ABM subject matter expert, shaping programs that turn target accounts, intent signals, and engagement data into measurable pipeline and revenue. The role combines strategic leadership with hands-on platform expertise, requiring you to architect frameworks while getting involved in execution when needed. You’ll work closely with account leadership, paid media, content, creative, SEO, PR, lifecycle, and CRO teams to create unified multi-channel programs. As a client-facing leader, you’ll translate complex data and marketing signals into clear strategies, recommendations, and business outcomes. You’ll also mentor team members, improve delivery models, and advance the organization’s ABM capabilities. This is an opportunity to build and scale a sophisticated ABM discipline within a collaborative, technology-enabled, and growth-focused environment.

Accountabilities:

• Own end-to-end ABM strategy and delivery across the B2B client portfolio, including account selection, tiering, intent strategy, campaign triggers, and multi-channel orchestration.
• Serve as the senior ABM subject matter expert and strategic partner to Account Directors, Strategy teams, and ABM professionals.
• Develop and continuously improve ABM audits, playbooks, go-to-market plans, and strategic frameworks in partnership with client strategy teams.
• Architect and manage 6Sense, Demandbase, or equivalent ABM platform implementations, including intent data integration, account scoring, and predictive analytics workflows.
• Translate intent and engagement signals into actionable account tiers and campaign opportunities across Paid Media, Paid Social, Content, and Email/Lifecycle channels.
• Lead cross-functional collaboration across SEO, Paid Media, Creative, PR, Influencer, CRO, and other disciplines to ensure account-based programs operate as integrated campaigns rather than isolated activities.
• Identify opportunities to improve the efficiency, scalability, and quality of ABM service delivery and collaborate on implementation.
• Support Revenue and Appraisal teams with complex GTM and ABM strategies for new business and account expansion opportunities.
• Apply AI technologies to improve ABM workflows, campaign optimization, analysis, measurement, and reporting.
• Leverage internal technology and data ecosystems to strengthen ABM measurement and performance reporting.
• Present ABM strategies and performance directly to clients and lead discovery conversations around account-based opportunities.
• Mentor and upskill Strategy and ABM team members on platform capabilities, methodology, and best practices.
• Own the ABM measurement framework, including pipeline sourced and influenced, account engagement, and movement through funnel stages.
• Maintain clear, direct, and candid communication with internal teams and clients while keeping client value and measurable business impact at the center of the work.

Requirements

• 7+ years of experience in B2B marketing strategy or account-based marketing, either in-house or within an agency, with demonstrated ownership of ABM programs from strategy through execution.
• Hands-on proficiency with 6Sense, Demandbase, or an equivalent ABM and intent-data platform is required.
• Strong knowledge of B2B marketing technology, including platforms such as Salesforce, Marketo, and HubSpot, and an understanding of how these systems integrate with ABM platforms.
• Deep understanding of intent data, predictive scoring, account tiering, and how these inputs can be operationalized across multiple marketing channels.
• Strong client-facing communication and presentation skills, with the ability to confidently present strategy and lead discovery discussions.
• Excellent project management capabilities, with the ability to oversee multiple client ABM programs and competing priorities simultaneously.
• Strong understanding of business metrics, pipeline mechanics, and how ABM activity contributes to measurable commercial outcomes.
• Ability to lead and influence cross-functional teams without relying solely on direct authority.
• Strategic, analytical, and commercially minded, with the ability to connect account-level insights to broader client objectives.
• Collaborative and team-oriented, with strong relationship-building skills and a willingness to share knowledge and develop others.
• Agency experience is valued but not required.
• Advanced proficiency in spoken and written English is required.

Benefits

• Base salary paid in USD with commission opportunities.
• Unlimited paid time off available from day one.
• Flexible work model with full-remote, in-office, or hybrid options.
• $50 monthly healthcare stipend to support healthcare or insurance costs.
• National holidays plus two mental health recharge days per year.
• Opportunities for career progression and leadership development within a rapidly growing organization.
• Ongoing personal and professional development programs.
• Quarterly awards featuring recognition and prize opportunities for outstanding performance.
• Opportunities to participate in diversity, equity, and inclusion initiatives.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.